Cold Link Africa VOL. 01 - No.01 | September / October 2015 | Página 21

EVENTS AND EXHIBITIONS
INCORPORATING COLD CHAIN

Bitzer welcomes clients to FRIGAIR 2015
By: John Ackermann – editor
#BitzerSA

Bitzer held its client evening on the Thursday of this year’s FRIGAIR show, flying in
one of its German business partners to share the occasion

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strong presence at FRIGAIR
exhibitions has remained an
important element of our marketing
strategy since Bitzer Kühlmaschinenbau South
Africa was founded as a foreign subsidiary
in June 1993,” explained Bitzer SA managing
director, Bernhard Blaeser. FRIGAIR Expo 2015
was no exception and the eye catching
Bitzer exhibit drew a constant stream of
visitors to their display of compressors,
condensing units and electronic controls.
In welcoming guests to the Bitzer client
reception held on the Thursday evening of
2015 show (4 June), Blaeser referred to new
innovations and developments in the Bitzer
International Group. “Product development
is ongoing to meet the changing demands
of the international market,” he explained.
“There is an international swing towards
natural refrigerants and our aim is to
provide compressors suitable for all these
refrigerants, at least up to the medium
range of capacities.”

Training in the specific skills required for
each refrigerant, receives equal attention,
he said during his informal address.