FEATURE
INCORPORATING COLD CHAIN
“ The show was very busy , with visitors especially interested in products on the stand . Much of this interest was from companies that are looking for products for future projects . It was also the perfect platform to reconnect with our existing customers after not being able to see them , apart from virtual interactions .” - Torsten Steinborn , managing director at Bitzer Kühlmaschinenbau ( SA ).
“ The number of visitors was good . Surprising , as we thought perhaps people might still be a bit reluctant to come out . But the people who have come to the show are good quality visitors . Our goal for the show was to create more awareness around our company , products and services . We definitely achieved that goal .” - Kevin Ekron , owner at Transfrig .
28 www . coldlinkafrica . co . za COLD LINK AFRICA • July / August 2022