INCORPORATING COLD CHAIN
FEATURE
“ Frigair22 was brilliant this year . While it was smaller , it was very busy with lots of activity , keeping us busy all three days . As a result , we had good exposure with many visitors . We also found all these visitors to be top-notch . We have been in SA for 60 years , but last year we became independent . The main goal for us at the show was to show the market that we are now independent , but better than before . The show helped us to achieve this and to increase our footprint .” - Naeem Fakir , MD at Bock Compressors South Africa
The organising team walked well over 500 000 steps ( that is over 390km ) to capture everything happening and to ensure everyone ’ s experience was great !
“ The interaction with visitors and the number of visitors was excellent . We used the show to launch several new products and the interest that was generated has shown that Frigair was the perfect platform to do this . The show is in fact part of our strategy because we get such good visitors and interaction here .” - Kumar Singh , HVAC product manager for the Carrier brand at Metraclark .
COLD LINK AFRICA • July / August 2022 www . coldlinkafrica . co . za 25