Coffeeshop Author Talk Magazine September 2013 | Page 13

Are You A Belieber?
You either love him or hate him, but no matter what you think of him, you can definitely learn from him. Let’s get some quick facts about Justin Bieber: • • • • • Born March 1, 1994 A native of Canada Started his music career in 2008 Released his debut 7 track extended play in 2009 Was the first artist to have their debut album hit the Billboard Top 100 • Released his full album, World Play 2.0 in 2010 • Has over 35 Million Twitter followers and growing by 47+ thousand daily! Notice that last bullet?

Over 35 Million Twitter Followers!
Well, good for Justin, but what can you possibly learn from him? If you were to follow him, or at least research him, Justin is not only the Teen Pop Music Sensation, he’s a marketing genius!

Yes! You heard me right!
This kid is so in touch with his fans that he is growing his social media by over 47 thousand daily! That’s HUGE! I don’t know about you, but that just astounds me!

So what can he possibly teach you?
Relationships! It’s all about relationships! If you thought they didn’t matter, you better think again. Go ahead. Hop on over to Twitter and check out his Tweets, or check out his Facebook page. See how he’s interacting with his fans!

He cares!
That’s what it comes down to. Caring about your readers, forming relationships with them, and creating lasting friendships.

Talk to them!
It’s that simple! Don’t just try to sell them your books, products or services! See what they’re doing in their days, comment on their status updates, answer their questions, click their links and visit their blogs! Justin started building his platform the minute he was discovered. He was posting his music to YouTube, chatting people up and sharing their stuff too. It’s all about how you interact with them. Have you been ignoring your fans, or truly engaging with them? Hop over to our Facebook page at BookIt BK & let us know how you’ve been engaging your audience!