Color Requirements
We now have a new“ Accurate Color” System. You can now send your files colored using the intended PMS color instead of having to color it using CMYK colors. Every effort will be made to print your intended color within acceptable standards.
Spot Color Printing
1. Raster Artwork: Submit black and white images or grayscale images at 600 dpi for standard spot printing. If raster artwork is placed into a layout program( InDesign, Quark, CorelDRAW, etc.), the artwork can be colored per our guidelines.( See“ Coloring Your Files.”)
2. Vector Artwork: Every element of the file must be colored with spot colors( no RGB, CMYK, etc.).( See“ Coloring Your Files.”)
Full Color Process Printing
1. Every element of the file must be colored with process CMYK colors( no RGB, indexed color, etc.).
2. If RGB or other non-CMYK colors are used in your files, the necessary conversion to CMYK will change the appearance of the colors when we print, sometimes dramatically.
3. While we are often able to closely reproduce a spot PANTONE MATCHING SYSTEM ®( PMS) colors using full color process, PMS spot colors and process colors are produced using different methods. Therefore, colors produced in full color will differ from Pantone ® spot colors, sometimes significantly.
4. To ensure the best possible results for your order, use printing black( C-80 %, M-80 %, Y-80 %, K-95 %) instead of 100 % black to achieve the best result.
Coloring your files for Spot Color Printing
Desired Ink Color
Name Your Color Swatch Black..................................................... Black Brown................................................... Brown Burgundy............................................. Burgundy Dark Blue............................................. Dark Blue Gray....................................................... Gray Green.................................................... Green Light Blue............................................ Light Blue Red........................................................ Red Reflex Blue.......................................... Reflex Blue Teal........................................................ Teal Any Foil or Embossing.................... Conversion( CRUCIAL for die ordering) PMS Ink
Use actual PANTONE ® Spot Color Swatch *
Coloring your files for Multiple Spot Color Printing
Desired Ink Colors
Use These Colors Any 2 Standard Colors............... Actual Color Black & 1 PMS Ink......................... Black & PANTONE ® Spot Color Swatch * 2 PMS Inks...................................... PANTONE ® Spot Color Swatches * 1 Standard & 1 PMS Ink............... Actual Color & PANTONE ® Spot Color Swatch * Black & Foil.................................... Black & Conversion Black & Embossing...................... Black & Conversion NOTE: Files will be used as is if not indicated on your order blank. * When using PANTONE ® Spot Color Swatches in your file, they need to be named and colored the actual PANTONE ® name and number being used to print your order.
Pantone ®, PMS and PANTONE MATCHING SYSTEM ® are Pantone Inc.’ s check-standard trademark for color reproduction and color reproduction materials.
Native Applications
We accept files created in the following native applications: Acrobat ® PDF............................... Mac & PC PREFERRED FORMAT QuarkXPress ®............................... Mac & PC Adobe ® InDesign ®....................... Mac & PC Adobe ® Photoshop ®................... Mac & PC Adobe ® Illustrator ®...................... Mac & PC CorelDRAW ®................................. PC only
General Electronic Guidelines
We DO NOT accept files created in the following native applications: Microsoft ® PowerPoint ®............. Mac & PC Microsoft ® Excel ®......................... Mac & PC Microsoft ® Word ®......................... Mac & PC Microsoft ® Publisher ®................. PC only
Application Requirements
PDFs— Macintosh or IBM Compatible 1. All fonts must be embedded. 2. All elements of the file must be colored per our guidelines. 3. All placed graphics and images need to be high quality, colored according to our guidelines( see“ Coloring Your Files”) for the product ordered. Whenever possible, place vector images into the layout before converting to a PDF. Be aware that when changes need to be made to placed images( coloring, mode, etc.), there is the possibility of the quality being compromised.
4. Name the PDFs without punctuation of any kind( except. pdf) or special characters. File names should be short.
QuarkXPress ®— Macintosh ® or IBM ® Compatible
1. When selecting fonts, you must use only the selected fonts owned by Navitor ®, as listed on Navitor. com. If you are using font no owned by Navitor, outlines must be created in an illustration program before placing into your QuarkXPress ® document.
2. Never use the style palette to modify fonts. That change will not show when printed.
3. Along with your file sent for placement, we need the supporting graphic file( s) given the same name as the graphic( s) in your document.( Changing the name after placement will make the graphic come up as“ missing” or“ modified” when read by our imagesetters.) Place graphics at 100 %. Placed graphics need to be high quality or good vector art to receive the best quality printed product.
4. Color all text and graphics according to the color specifications for the type of product you are ordering.( See“ Coloring Your Files.”)
Adobe ® InDesign ®— Macintosh ® or IBM ® Compatible 1. Change all text into“ outlines” in your document. 2. If you are using an imported graphic in your InDesign ® document, be sure to include or embed the original graphic file. Place graphics at 100 %. Placed graphics need to be high quality or good vector art to receive the best quality printed product. 3. Save as an INDD file. 4. Color all text and graphics according to the color specifications for the type of product you are ordering.( See“ Coloring Your Files.”)
Adobe ® Photoshop ®- Macintosh ® or IBM ® Compatible 1. Files must be saved as a TIFF without compression. 2. If using spot printing, do not color an image in Photoshop ®. 3. Submit black and white bitmap mode images at 600 dpi and grayscale mode images at 600 dpi for standard spot printing. Images that come to Navitor at a lower quality than what is recommended will be output as sent.
4. Color all text and graphics according to the color specifications for the type of product you are ordering.( See“ Coloring Your Files.”) 5. All files need to be submitted at the size being used for printing. 6. If bleeds are needed, allow ⅛ "(. 125 ") on all sides unless otherwise noted.
Adobe ® Illustrator ®— Macintosh ® or IBM ® Compatible 1. Change all text into“ outlines” in your document. 2. If you are using an imported graphic in your Illustrator ® document, be sure to include or embed the original graphic file. Place graphics at 100 %. Placed graphics need to be high quality or good vector art to receive the best quality printed product. 3. Save the file as an Illustrator EPS. 4. Color all text and graphics according to the color specifications for the type of product you are ordering.( See“ Coloring Your Files.”)
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GENERAL INFORMATION