Connection Connection through their Social Media offerings to their guests, connection through community engagements, connection between Management and Staff and ultimately Connection to the members by providing individual experiences.
Sustainable Looking to the future, venues like KWSC need to focus on offerings away from Gaming to ensure they remain sustainable as we remain at the whim of legislation and reform that threaten a decline in the future.
The next decade of clubs will see further decline of memberships as the generation gap between our current Club members and the youth diminishes. We need to look at what the next generation want and expect a Club to be, what would bring in new members, and what do they expect once they are here?
Experience Kedron Wavell Services Club’ s Mission Statement is“ To be the destination of choice for both customers and employees” I believe they have achieved this through offering a diverse range of experiences, an empathetic management approach and empowering their staff and encouraging interaction.
One thing all bursary winners agreed on was that they strongly recommend all CMAA members apply for the National Bursary Program.
Top left: The main foyer at The Wynn Palace Macau Top right: A harp player on the canals in The Venetian Macau
Bottom left: Street view Macau | Bottom right: Studio City, Macau
Along with customer service standards I believe we need to look at other streams of revenue in the likes of gyms, child care centres and entertainment geared towards the next generation and tapping into the digital space which is continuing to boom with no signs of slowing down.
Pictured: Melinda Maclwaine Moorebank Sports, Rachel Donovan Liverpool Catholic Club, Ashley Lambert Moorebank Sports and Ralph Kober Executive Club Manager Association Australia. Enjoying a coffee and talk between seminars Day 1 of 2017
Asian Club Manages Conference
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