Clik4more Magazine Issue 1. | Page 106

BUGATTI IT ' S NOT JUST A CAR BUT A LIFESTYLE

Bugatti Brand Lifestyle ’ s approach treads a different path to traditional brand licensing work forging partnerships with globally recognized companies that align with its values and commitment to excellence . This approach results in products that reflect Bugatti ’ s unique DNA , offering enthusiasts an opportunity to engage with the brand ’ s unparalleled heritage and style , even without owning a Bugatti automobile and this focused strategy in the brand ’ s expansion trajectory has paid off with extended collaborations in real estate and home furnishings .