CLICHÉ RADAR
DREAM PALETTE
DOUCCE’S FREEMATIC EYESHADOW
PRO PALETTE IS HERE
THE BABE
WITH THE
POWER
Shop now at
doucce.com
D
oucce’s Freematic system has
been changing the eyesha-
dow game since it was first
introduced. The travel-sized
palettes that fit up to four
magnetic eyeshadow trays are perfect for
creating your ideal palette and taking it
with you on the go. Now, Doucce has just
launched their Freematic Eyeshadow Pro
Palette so you can build the dream palette
you’ve always wanted with even more color
combinations than ever before.
Completely customizable, your Freema-
tic palette will be special to you and will
reflect your beauty needs. With over 2.7
million shade combinations, the possibilities
are vast. Doucce’s 90+ eyeshadow monos
come in both matte and shimmer finishes
and offer rich, smooth, and long-lasting
color. From deep purples and bright blues to
flattering nudes, there are so many colors to
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compliment your skin tone and make your
eyes pop. The Pro palettes are even compa-
tible with their Blush monos, so you can take
your eyeshadow and blush with you in the
same convenient compact.
Not sure where to start? Doucce has
released two pre-made Pro Palettes, Smokey
and Neutral, that cover all the bases.
If you’re craving more combination
inspiration, visit clichemag.com and search
DOUCCE to see some of our favorite eye
shadow combinations for their iconic quads.
BY MEGAN PORTORREAL
Neutral Pro Palette
n the past year, we’ve seen a signifi-
cant boom in small businesses, from
their presence on social media to their
rapid growth, success, and incredible fan
base. It just so happens that each business
we have come across and tagged as a
small shop to watch is also founded and
run by kickass women. Shout out to us
ladies! These inspiring women are all as
creative, magical, and powerful as their
beautiful brands, whether they craft tees
with unifying statements or ones that just
get our weirdness or sell decor pieces that
we’ve dreamed about. We’ve rounded up
five small girl power businesses that we
cannot get enough of. As one of our favo-
rite brands from this list, Daisy Natives,
says, “Girls Su pport Girls.” So let’s get
to shopping, following, and supporting,
shall we?
Daisy Natives
Daisy Natives, created by the girl boss of
bosses, Sarah Lapp, has always been near
and dear to our hearts. What once began
as a small shop selling hair accessories
has transformed into a powerful business
not only in the messages Sarah displays
on tees (and pins!), but in the way she
runs this one-of-a-kind company. She
truly makes us, and many of her fans,
feel brave in expressing all of our quirks,
brunch addictions, and real feelings.
See the entire list at clichemag.com.
BY VICTORIA OLMO
www.clichemag.com