Clearview National September 2019 - Issue 214 | Page 56

SOLIDROOFTECHNOLOGIES Flat Roof Extension ‘fantastic example’ of industry-leading products Wakefield-based fabricator, Conservatory Outlet Ltd, has this week launched an innovative new flat roof extension solution; offering a unique alternative to traditional timbered flat roofs, with its lightweight frame making it the most configurable pre-manufactured flat roofing system on the market. » » MICHAEL GISCOMBE, MANAGING Director at Conservatory Outlet, explains: “The unveiling of our new flat roof extension is a fantastic example of our desire to bring new and unique products to market. Combined with our Network buying power, we’re able to consistently be first to market with industry-leading products like these, ensuring our customers are always at the forefront of a highly competitive marketplace.” Compatible with several lantern and flat skylights in the Conservatory Outlet range, its understated appearance makes the roof ideal for minimalist, contemporary designs, yet it also works well with more traditional extensions. The roof boasts multiple options for incorporating extended walls and soffits with asymmetrical design for a cutting-edge appearance. With a maximum beam length of 7m one direction and unlimited the other, it is fantastic for larger projects too. www.conservatoryoutlet.co.uk Shooting for Sales » » ULTRAFRAME HAS invested heavily in stunning new photography to assist its customers in promoting their businesses and boosting sales. Around 1000 new professional images of beautiful Ultraframe conservatories and extensions are now available for use. Commenting on this latest investment into supporting customers, Ultraframe Head of Marketing, Andrew Parmenter, said: “We know that high- quality marketing materials are vital for our customers to generate leads and win sales. Professional photoshoots can be time-consuming and costly and so many installers simply don’t get round to arranging them themselves. That’s where we step in. We’ve recently commissioned professional photoshoots around the UK showcasing our full range of products on a variety of homes and the results are fantastic. There are now around 1000 new images which have been added into our online UDAM photo library - in addition to the thousands which are already in there - and they are all available to use by our customers, completely free of charge.” The images from each shoot show internal, external and aerial shots of the installations and are ideal for use in Ultraframe customer’s marketing materials, including literature, websites, and social media. Explaining more about how Ultraframe customers can benefit from using the high-quality imagery, Andrew said: “While the images can be used across a wide range of materials, we’ve 56 » SE P 2019 » CL EARVI E W- UK . C O M already seen a fantastic response to them when using them on our Ultraframe consumer-facing social media channels. We would encourage our customers to also use them in this way to benefit from a high level of online engagement and subsequent leads.” Not only are the images available via the Ultraframe UDAM online photo library, but they will also be included in the new Cuckoo system. The innovative online platform provides Ultraframe customers with templates for a wide range of marketing materials which can quickly and easily be personalised with their branding and other information, and produced at a low cost.