Clearview National September 2015 - Issue 166 | Page 22
INDUSTRYNEWS
BRAND BUILDER APPOiNTED
»»Saint-Gobain Glass has given
the Planitherm Installer Network its own
dedicated Brand Builder, Janet Foster to
support its 800-plus members.
Janet joins the group with a wealth of
relevant experience across the construction
sector and from other trade bodies, she
Fun had by all
Celebrating its 10th
year, Glazerite Windows
Limited was once
again responsible
for sponsoring the
Midlands PGA proam golf tournament.
www.saint-gobain.com or
www.saint-gobain-glass.com
»»This year, was the first
time that the pro-am was played the
day after the professionals tournament,
and with it being the 10th anniversary it
worked out perfectly for those wanting to
enjoy the social aspect of the tournament,
celebrating late into the evening.
Representing Northant’s County, the
team that took the top spot on the day
featured former Ryder Cup star Paul
Broadhurst, and amateur players David
Mitchell, Craig Blackford and Steve
Fellows.
Golf wasn’t the only thing on offer
during the tournament. With evening
entertainment from a soul singer and a
prize draw that saw £1,000 given out in
prize money - friendships were made,
relationships were cemented and fun was
had by all.
The professional tournament was won
by James Whatley, the PGA Professional at
Morley Hayes, Derbyshire.
Glazerite will hold its yearly inaugural
Glazerite Golf Day on Friday September
25th 2015 at Wellingborough Golf
Club, a private members club situated
at Harrowden Hall in the heart of the
Northamptonshire countryside.
www.glazeritewindows.co.uk
22 » SE P 2015 » CL EARVI E W- UK . C O M
comments: “The Installer Network is an
important tool in raising the brand awareness
with consumers via the installers and I am
looking forward to helping all members grow
their business and help create the demand.”
The Planitherm Installer Network, now
in its fifth year, supports members with a
broad range of sales, marketing and training
tools, many via its dedicated marketing portal
including downloadable adverts, personalised
consumer literature and point-of-sale material.
Members can access online training in subjects
such as product knowledge and effective sales,
and can gain certificates and accreditations to
add credibility to the consumer.
Susan Lambeth, Marketing Manager at
Saint-Gobain Glass UK, said: “With Janet as
Brand Builder, we can now maximise what we
already have as well as working on developing
and evolving it into the future to ensure we
continue to create value for Saint-Gobain
Glass and our loyal customers.