Clearview National September 2015 - Issue 166 | Page 18
INDUSTRYNEWS
Getting
Bigger
National Plastics, one of the
UK’s largest independent
trade counter networks has
just got even bigger, with a
new store in Wednesbury.
»»The new depot continues an
unprecedented period of growth for National
Plastics. Managing Director, Geoff Foster
says: “Our long-term plan is to grow to a
network of over 50 depots by the end of
2017, ensuring there’s no UK area without
convenient access to one of our trade
counters. With the new Wednesbury base
we’ve fortified our position in the West
Midlands, further extending National
Plastics’ values of superior quality products,
great value and exemplary service throughout
the area.”
National Plastics is renowned for being a
one stop shop for the trade. Its range covers
everything from drainage to roofing and
everything in between. Products are available
at all price points, so there is something for
every project, no matter what its scale.
Geoff comments: “Everyone is very timepressured these days. Stocking as broad a range
of products as we can means we reduce that
pressure a little. It means customers need to go
to fewer places for their supplies, saving them
time and making their lives easier.”
The National Plastics business model
has proved very successful. It has grown
substantially in the past few years, even in the
face of the recession, adding £10 million to its
turnover in the last five years alone.
[email protected]
www.nationalplastics.co.uk
Offering more
»»Freefoam,the
leading manufacturer of
environmentally friendly and
innovative roofline and rainwater
products, has re-launched
MyFreefoam, the dedicated
web portal for all Registered
Freefoam Stockists, Installers
and Homeowners. With a fresh
new look, easy to use intuitive
navigation, clearly defined
areas for each user group and
accessibility with a mobile
responsive design the site offers
a superior streamlined user
experience.
The site supports a variety
of functions, making it easy for
customers and users to capitalise
on the benefits of the Freefoam
Guarantee scheme. Stockists
of the Freefoam product range
use the site to nominate and
encourage customers to become
Freefoam Registered Installers
enabling them to build a stable
customer base and generate new
customers.
The Lifetime Guarantee gives
installers an opportunity to
stand out from the crowd and
MyFreefoam is the tool installers
use to quickly and easily register
work for the Guarantee. The site
also holds the mechanism to order
Freefoam branded promotional
literature and marketing materials
making it easy and straightforward
for installers to sell roofline
products and win more business.
Freefoam is also committed
to homeowners giving them the
same product benefits as trade
fitters with MyFreefoam allowing
all homeowners to register
roofline products online for the
Lifetime Guarantee.
UK Marketing Manager, Louise
Sanderson, said: “We are delighted
with the new look site, and have
18 » SE P 2015 » CL EARVI E W- UK . C O M
already had positive feedback from
users. An important development
is being able to register work and
order materials from a phone or
tablet, giving users access where
and when is most convenient to
them. Redesigning and improving
MyFreefoam underlines our
commitment to continually
improve our support for all
users.”
To find out more about
becoming a Freefoam Registered
Stockist or Installer contact
[email protected]