Colour is an increasingly important element of the way we choose the products we buy, whether in our personal fashion tastes or when buying products for the interior or exterior of our homes.
Truedor composite doors are available in an ever increasing range of standard colours. Not only do we offer this expanded range of colours, but our high specification paint plant also enables us to offer bespoke colours and a colour matching service.
Using a state-of-the-art mixing system, we are able to offer the widest selection of options from the endless RAL colour range – it’ s a veritable rainbow of colour offering something for everybody.
Truly personalising your Truedor composite door has never been easier. You have access to the widest range of styles with something purposely designed to suit whichever property type you live in. You can customise your choice of hardware from our wide range of high quality handles, letterplates, door viewers and door knockers … and you can choose your very own colour.
Simply choose a colour from the RAL range and we’ ll do the rest ….
Our mixing system allows a choice of colour options from the RAL colour range.
IG DOORS LTD Blaenwern Avondale Industrial Estate Cwmbran Torfaen NP44 1TY t: 01633 627 190 f: 0800 0463457 e: hello @ truedor. co. uk
DOORS & WINDOWS
TRUEDOR COLOUR SWATCHES www. truedor. co. uk
IT’ S A VERITABLE RAINBOW AND MEANS THERE IS A COLOUR FOR EVERYONE.
TRUEDOR COLOUR SWATCHES
The Fine Art of Colour
BRING COLOUR INTO YOUR LIFE BESPOKE COLOURS www. truedor. co. uk
GEORGE CLARKE
Sternfenster’ s new aluminium factory will open in November
A RECORD £ 4MILLION INVESTED THIS YEAR
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IN LINE WITH ITS commitment to constantly improve customer support, streamline production, further reduce lead times and add more product choice for its trade customers, Lincoln-based Sternfenster has invested over £ 4million this year.
A substantial part of the investment was directed at a brand new, dedicated aluminium window and door factory, due to open in November. The plant is a response to the booming demand for aluminium products, and will house state-of-the-art production lines and a powder-coating facility acquired by the fabricator earlier this year. When completed, the factory will provide an additional 25,000 sq. ft. of manufacturing space on top of the existing 80,000 sq. ft., as well 11,000 sq. ft. of ultra-modern office space.
“ One of our main objectives this year has been to lay the foundations for future growth,” explained Sternfenster MD, Mike Parczuk.“ We’ ve made major investments to both expand and streamline our operations, including bringing services like powder-coating for aluminium in-house to cut costs and deliver quicker lead times to our trade customers.”
So far, 2016 has seen a significant expansion in the company’ s already extensive product portfolio. StyleLine
FS, the latest addition to the company’ s premium PVCu StyleLine range, allows installers to earn considerably more on every flush sash job.“ It costs a fraction of the trade price installers are used to paying for a product of this kind,” said Mike.“ What’ s more, it is also a very attractive flush sash window, with unique features that have a strong appeal to the end-user – so very easy to sell,” added Mike.
To further enable trade customers to take advantage of the lucrative timber effect market, Sternfenster has also introduced the Residence Collection, and now offers R7 and R8 alongside its well-established R9 portfolio. The fabricator has also strengthened its patio door offering with Deceuninck’ s Slider24.
Products aside, Sternfenster is investing in future-proofing all aspects of the business. Mike said:“ We’ ve been in this business for over 40 years, we think long-term and focus on the big picture, rather than maximising shortterm gains.
“ One of our latest investments has seen the installation of a solar energy system, which is now providing us with 10 % of our annual electricity consumption,” added Mike.
www. sternfenster. com
SALES SUPPORT, MARKETING SUPPORT AND OUTSTANDING NEW PRODUCTS
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THE TRUEDOR PARTNER Programme continues to go from strength-to-strength, with installers across the UK benefitting from the expertly designed support package offered by IG Doors.
With an extensive range of bespoke marketing materials at the core of the Partner Programme, supported by one-to-one advice from the IG Doors sales and marketing team and a range of outstanding new products, the number of installers signing up to join is increasing all the time.
Sales and Marketing Manager for Truedor, Richard Kirman, explains:“ The Truedor Partner Programme is a simple enough concept – we have used our extensive experience of the sector to design and develop an outstanding portfolio of support materials for our partners to help them increase their sales.
“ We will continue to help the Truedor Partners who take our products to grow their businesses on an on-going basis.
“ I would say to any installer of composite doors who hasn’ t yet spoken to us about our support programme, you really should take the time to do so. You will be pleasantly surprised at what we have to offer and it doesn’ t matter if you are a single person business or a company with multiple
08 / 16 teams of installers, we will tailor a support package expertly to suit your needs.
“ Support, in terms of sales and marketing, is not the only thing we will sustain – we will continue to develop great new products. We are about to launch a whole new series of outstanding colours, which will bring something different again to the market in the way we are going to offer them.“ Our new range will give consumers a whole new pallet to choose from and an opportunity to make their composite door absolutely to their own tastes. We cannot ignore fashion trends in the market and only offer what we want to make.
“ We can do this because we have our own high specification paint plant, which enables us to offer a completely bespoke colour matching service.
“ We need to be right at the heart of what is going on in terms of colour tastes and ensure that we meet market requirements. Our new range will enable us to do this fully.”
www. truedor. co. uk
30 » OCT 2016 » CLEARVIEW-UK. COM