Clearview National November 2018 - Issue 204 | Page 36

COL OUR
“It’s all about Colour”
Freefoam Commercial Director Colin St John discusses
colour fascia and soffit, the changes in the PVC market
from white to colour, and what this means for suppliers…
» » “FOR MANY YEARS WHITE WAS THE
only option and the only choice for PVC
Window, Doors and Fascia. Colour was
difficult to get and often had to be ordered
well in advance and in large quantities. But
things have changed. Manufacturers have
developed new techniques and made colour a
permanent part of their ranges.
“Freefoam manufactures colour fascia,
soffit and gutter using compounds as well as
our own patented ColormaxTM technology.
The special process means the outside colour
skin and the inside foam core are intrinsically
bonded together creating hardwearing and
long-lasting colour products.
“Our technology means that we can
manufacture colour fascia as part of our
normal process. This means the majority of
colours are now available from stock, and
suppliers should see little difference in lead
times between white and colour.
36 » N OV 2018 » CL EARVI E W- UK . C O M
“We have a range of eight colours: white,
black, leather brown, pale gold, sable, storm
grey, anthracite grey and dark grey. We are
finding the grey shades to be the most popular,
because they match to windows and doors.
We recommend if suppliers want to get into
colour promoting grey is a good way to start.
“Colour gives builders and home
improvement specialists the opportunity to
develop new business and give customers
more choice. Developers and architects like
the advantages of using colour as a signature
for their building projects and homeowners,
inspired by home improvement programmes,
now regularly choose colour to personalise
their property and give it the all important
‘wow’ factor.
“All industry research shows the trend is set
to continue.”
www.freefoam.com