Clearview National November 2018 - Issue 204 | Page 53

Aluminium Extra PROUD SPONSOR OF ALUMINIUM EXTRA Are installers missing a trick? How many times have you been caught out with the ‘buy cheap, buy twice’ scenario? Installers think they’re getting a great deal on a product when in fact the reality is completely different. » » “INSTALLERS ARE missing a trick at the moment” said Ian Moorcroft, Managing Director of Walsall based fabricator Alchemy Architectural Aluminium Systems. “They think they’re getting a good deal on the product they’re buying but this is not really the case as it turns out to be an inferior product. What’s really happening is that the installer is just creating extra costs for themselves further on down the line. “We’ve come across situations where specialist glue hasn’t been used or corners have been cut during manufacture which means that the installer has to bear the cost of a service engineer to go out and sort it as there will more than likely be no back up in the event of a problem. Combine this with the loss of reputation with the customer and it’s a recipe for losses up to £60,000. That’s eye watering in my view. “At Alchemy, we focus very much on a quality product – so any installer who buys our products can be sure they won’t be incurring extra costs. And if something does go wrong with our product, we’ll soon put our hands up, and sort it with no question.” Let us give you the star treatment Alchemy is a trade only fabricator with over 30 years’ experience and knowledge of windows, doors, curtain walling and specialist glazing systems. For more information on Alchemy’s products contact Sales on 01922 634009 or visit http:// www.aaasltd.com/ DE 5-1 LIVERY 0 DA YS * *SU BJE LOA CT TO F D A AND AND T CTORY ER CON DIT MS ION S Our customers are important to us and our focus is always on you. We deliver on our promises which helps you deliver on yours. If you need: • Bi-fold doors • Windows • Curtain walling • Shaped windows • Roof lights and doors • Heritage • Veranda roofs products Why not challenge us to give you the star treatment? 01922 634009 www.aaasltd.com [email protected] C L E A RV I E W-U K . C O M » N OV 2018 » 53