Clearview National November 2017 - Issue 192 | Page 8

INDUSTRYNEWS

The Global Conservatory Roof Powers Ahead with Made for Trade

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MADE FOR TRADE HAS BEEN fabricating the Global Conservatory Roof System for 10 years , during which time the Global system has proved both consistent in sales and ever-popular with installers and builders .
The glazing industry and past industry reports have all pointed to the slow down and decline in popularity of the conservatory as a method consumers are choosing to extend properties .
Bucking the trend , however , Made for Trade has seen a rise in sales throughout 2017 which suggests that there is life left in the conservatory market and consumers are less distracted by other means of property development than the industry news suggests . The conservatory market and Global system appear to be increasingly popular and indeed , a preferred product for many - with a market share of 50 percent plus . Price , quality and service have always been at the forefront of Made for Trade ’ s approach and this , undoubtedly , has also helped maintain the level of sales for the Global Roof .
Made for Trade has continued fabrication and support for the Global System due to ongoing demand and installer preference for the product . Investment by the system manufacturer , Synseal has also been instrumental leading to Made for Trade ’ s continued long-serving relationship with the group and enabling active ongoing client and manufacturing support .
Andy Jones , Group Sales and Marketing Director at Synseal Group , said :
“ Made for Trade has been a long-standing customer of ours and an excellent ambassador for our Global conservatory roof , which they have been fabricating for more than 10 years . In the last year they have manufactured more than 4,000 Global roofs , making them one of our largest conservatory roof customers .
“ We are always impressed by their yearon year growth and the quality of their manufacturing . I ’ m looking forward to visiting their new , larger factory space which will help them to maintain the 100 + roofs a week they are currently fabricating and enable them to continue to deliver to their customers a fast , reliable service of our Global range .”
It is important to remember that the Global Conservatory System is still one of the most cost- effective solutions to extend and improve a home . Glass has become the game changer , the developments in thermal qualities of both frame and glass standards are helping to break away from the stigma of being ‘ too hot in the summer , too cold in the winter ’ Better overall standards of conservatory design and build are a world apart from the PVCu , versions fuelling the reputation a conservatory could only be used for half the year . Global Conservatories and Orangeries can now provide far better thermal performances and when constructed with the right balance of vertical glazing and solid walls , deliver excellent all year round living spaces and additions to the home as well as adding value .
Style is also an important factor with modern interpretations of the conservatory which fit a standard square footprint , fewer Victorian and P-shaped orders and a rise of less ornate Edwardian and lean-to designs .
Confidence in the product bolstered by year on year growth with the Global brand and alongside new product marketing has allowing Made for Trade to reach new sales and the company subsequently demonstrated its confidence by investing in a further 10,000 sq ft of factory space for its Global Roof operations and associated stock and delivery requirements .
This new investment is part of a broader expansion that see ’ s Made for Trade ’ s own Korniche Aluminium Roof Lantern and Smart Visofold Bi-Folding Door operations breaking company production records month on month in 2017 . Made for Trade has also been shortlisted in two major awards for the
Alongside new and larger premises , Made for Trade has also invested in six new aluminium CNC machines and two saws from Emmegi across its operations to maintain the highest production standards in lean manufacturing and quick turnaround delivering client demand .
Ian Latimer , Managing Director of Emmegi ( UK ) commented :“ Made for Trade has been buying Emmegi machines ever since they were established and we ’ re very proud to be their key machinery partner . We continue to work hard to repay the loyalty they show us by providing quality , reliable machines , backed up by expert advice .
“ The Made for Trade factory is now a showpiece for Emmegi ( UK ) and they arguably have more of our machines in use than any other single fabricator . As well as six advanced CNC machining centres , there are three electronic profile saws , two electronic bead saws and a range of smaller , ancillary saws - it ’ s a hugely impressive set up .”
Korniche , G17 Awards for ‘ Best New Product ’ and the ‘ Conservatory Roof Fabricator ’ category in the National Fenestration Awards .
Bradley Gaunt , Managing Director says “ The research , development and continued investment made in the past two years has continued to pay dividends for us in what for many has been a difficult period . The Korniche has provided Made for Trade with an awardwinning platform which raised our profile at the FIT Show this year and as a result we have seen a growth in all aspects of the business . This growth has seen further investment in factory space , facilities and staff to keep pace and ensure we deliver to our growing client base .” The continued resurgence of the Global Roof and conservatory market in conjunction with the rapid rises in the flat roof extensions fuelling the bi-fold and roof lantern market sees Made for Trade well placed as an aluminium fabricator and a manufacturer at the top of its game . Growth has been shaped by customer retention , new customers attracted by price and staying through delivery of long term quality and service .
For more information on the Global Conservatory Roof alongside Made for Trade ’ s other products visit www . madefortrade . co
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