Clearview National March 2020 - Issue 220 | Page 90

BUSINESSNEWS
SOFTWARE LAUNCH
THRICE AS NICE
FOR TRADE LEADS
» LEADS 2 TRADE IS SET
to strengthen its position as the
UK’s leading provider of double
qualified sales leads with the
launch of three new software
systems in 2020.
The Stockport-based
firm, which provides leads
for companies in the home
improvement industry, is re-
investing in its technology to
increase the quality of service to
its members.
From January, members
have been able to advantage of
new contractor appointment
booking software, have access to
a new sales lead vault and soon
will also be able to integrate
with the new Leads 2 Trade
app.
The appointment booking
software will provide members
with a new easy to use electronic
diary system built into the
members area dashboard to
allocate appointments to their
sales teams and will include a
new automated SMS messaging
platform.
The lead vault, which only
certain members will be given
access too, will be a new area
within the members area
dashboard that will display leads
that have been qualified by
Leads 2 Trade’s contact centre
but have not been sold due to,
for example, product type or
lack of postcode area coverage.
Andy Royle, Leads 2 Trade’s
co-founder and Managing
Director, explained: “2019 has
been a busy year for Leads 2
Trade with changes to nearly
every element of our business
designed to streamline the lead
generation process.
“We firmly intend to
continue to deliver the very best
service to our members in 2020
and these exciting new software
developments will further
strengthen the quality of the
leads we supply.”
Two years ago, Leads 2 Trade
introduced their premium lead
delivery methods for members,
set against a standard lead that
is just supplied via email or text
message, including pre-qualified
hotkey telephone leads and
a revolutionary appointment
booking service.
And, according to Andy, it’s
the continuous development of
these services that puts Leads 2
Trade head and shoulders above
their competitors.
“One of the reasons behind our
growth as a business is we never
stop improving,” added Andy.
“We want to provide
our members with the best
opportunity possible for them to
convert leads into revenue and the
changes we are making in 2020
will help them to do just that.”
www.leads2trade.co.uk
94 » M AR 2020 » CL EARVI E W- UK . C O M
Finance specialist
named the UK’s 23rd
fastest growing business
» IMPROVEASY, THE UK’S
leading home improvement
finance principal has been named
the 23rd fastest-growing privately-
owned company in the UK.
That’s according to the
annual Sunday Times Virgin
Atlantic Fast Track 100 report,
which ranks companies on
their performance over the past
three years. Manchester-based
Improveasy secured their place
following a remarkable three years
of consistent year-on-year growth.
In fact, Improveasy has grown by
an astonishing 138% in the last
year alone.
Managing Director, Austin
Barcley attributes their
overwhelming performance to the
success of their flexible finance
packages, helping hundreds of
installers nationwide answer the
changing buying habits of today’s
consumer.
Austin comments: “I know
I speak on behalf of the entire
Improveasy team when I say we
couldn’t be more proud to be
listed in the 2019 Fast Track 100.
This tremendous achievement is
a real testament to the dedication
of our team who work tirelessly to
support our trade partners and get
them ‘finance ready’.
“With millions of pounds
of finance being written every
month by our network, it proves
that point-of-sale finance has
quickly gone from an optional
extra to an absolute must-have
for every installer. All the signs
point towards a busy 2020 on all
fronts with new installers taking
advantage of our service and more
business being won and fulfilled
through finance.
“Despite our successful year,
we’re not taking our foot off the
gas. Instead, we’re launching a
number of exciting new services
and expanding our customer
support throughout the year,
all with the aim of helping our
network accelerate their sales and
maximise every opportunity in
2020.”
Alongside the roll out of new
products and services, Improveasy
will be continuing support for
their popular 0% APR and
‘Buy Now Pay Later’ finance
packages.
All these services and much
more are available for installers
to offer at the point of sale. By
partnering with Improveasy,
installers not only avoid the
stressful process of becoming FCA
approved, but can be fully trained
and up and running within just a
matter of days.
Finance applications are
completed online with an instant
credit decision and once the
project is completed, funds are
with the installer within a couple
of days.
www.offercustomersfinance.com