Clearview National March 2020 - Issue 220 | Page 58

CO LOUR
Take the
rough or
the smooth
Textured surfaces
are in vogue.
» A WIDE CHOICE OF COLOURS
and woodgrain finishes is the expected norm
within the fenestration market. Over the past few
years the proportion of solid coloured laminated
windows compared to woodgrain designs has
shifted dramatically and as consumer tastes have
changed, demanding matter and more realistic
textured surfaces.
The majority of exterior films are solid
colours. Not surprisingly, Anthracite Grey
continues to be the most popular colour in this
category along with other darker shades such
as the new Black, Black Brown and Slate Grey.
Conversely, lightest shades follow. Growth in
this category is realised by new textures such
as Ulti-Matt, Smooth 2, Elegant Ash and Trugrain
which offer additional aesthetic appeal to Black,
soft grey, such as Balmoral, Pebble Grey and
Agate Grey.
Consistent with the concept that more
modern surface finishes are a developing trend,
is supported within the woodgrain category
with the two designs showing the most recent
growth also both incorporating modern matt
surfaces. Woodgrains designs in 2019 accounted
for the smaller share of exterior films. While
this category is still dominated by traditional
Black Cherry/Rosewood and Golden Oak, 2019
showed an increase in growth of newer, modern
and more realistic designs such as Irish oak, the
recently introduced Monument Oak and Honey
Oak Super-Matt.
62 » M AR 2020 » CL EARVI E W- UK . C O M
Let’s focus on how the surface finish and
different textures are providing consumers with
design-centric tactile and aesthetic options which
fuel growth. Giving consumers choice on solid
colours and more natural and realistic looking
woodgrains.
Enhancing the colour and providing customers
with more contemporary options RENOLIT
has added three new structures to their range
of RENOLIT EXOFOL exterior grade films:
Ulti-Matt, Super-Matt and a linear wood texture
Trugrain, all developed to complement solid
colours and woodgrain decors with inspirational
results.
For the ultimate architectural matt surface
RENOLIT’s Ulti-Matt solid colour surface gives
windows an extremely fashionable finish. The
new Ulti-Matt texture with its low gloss and
fine structure gives a painted/powder coated
look to profiles but with all the additional
advantages associated with a RENOLIT exterior
film. As the trend has developed, the number of
Ulti-Matt options has increased to eight with
the introduction of three new stock colours for
2020; Sepia Brown, Fawn and Chocolate, added
to the immediately popular 2019 addition -
Sage, extending the original offer of four which
comprises of white, cream, anthracite grey plus
genuine black.
Trugrain is a new fine detailed wood style
emboss which adds a dynamic nuance of
realism to fenestration products. The full
beauty of the finished product results from
the exceptionally detailed Trugrain emboss.
Trugrain contains fine linear woodgrain
pores cleverly interspersed by none planking
cathedrals giving movement and variety
which accumulate in to a low gloss surface
finish.
Notably, Trugrain was developed to
complete Claystone, an exciting new colour
development. This original soft clay colour
blends sandy fawn tones with a greyish
undertone. It is inherently sophisticated and
a particularly versatile neutral shade ideally
suited for new build, period renovations or
commercial applications.
RENOLIT EXOFOL PFX Super-Matt is the
name of the new film which is based on the
advanced RENOLIT EXOFOL PX grade film
combined with the PVDF top coat already
well known from the premium product
RENOLIT EXOFOL FX. PVDF improves
surface protection and increases the film’s
resistance to dirt and chemicals, and even
graffiti can be easily removed. The surface
finish accentuates the wood characteristics
with a subtle contrast emanating from
between the surface and the emboss valleys,
resembling a more natural, finished oak. This
new product is currently available in four
oak decors: Honey Oak, Ginger Oak, Pepper
Oak and Weissbach Eiche, whose authentic
designs are particularly well suited to the
strikingly different woodgrain surface finish.
In total RENOLIT offers a global stock
range of almost 90 different woodgrain
designs, solid colours and textured surfaces
all of which can be viewed, and samples
ordered via www.renolit.com/exterior