Clearview National March 2020 - Issue 220 | Page 36

All Doors
GEORGE CLARKE SAYS ‘LET ME
HELP YOU SELL MORE DOORS’
Richard Kirman Sales and Marketing Manager for
IG Doors and the Truedor brand tells us why their
partnership with George Clarke continues to flourish.
» WE ARE NOW INTO OUR FIFTH
year of working with George Clarke and
our relationship with him, and even more
importantly his relationship with our
customers continues to flourish.
There is no doubt at all, that his involvement
in our customer’s marketing campaigns to
homeowners is delivering significant results.
They are seeing increased sales opportunities
by using his images on their websites, in their
brochures and in their showrooms. He is
doing exactly what we hoped he would do
when we first got involved with him, which is
to give confidence to homeowners that they are
buying a quality product, one that meets their
specific requirements.
Our outstanding range of styles, colours,
glass and locking options gives homeowners
the widest possible choice when it comes to
making their new doors entirely personal and
individual to them.
This is a message that George has
consistently put to the market, that when
choosing a door, they should make it entirely
personal to them to reflect their personality
and tastes, so that the impact on their home
is truly noticeable. It is one of the real
benefits of his experience as an architect in the
construction sector that he understands these
things, and we have developed our offering
to ensure that we can deliver on his vision for
how the front and back doors of our homes
should look, and the impact that that has on
our streets.
His real passion for making homes great
places to live has really shone out and this has
added to the view that our customers are truly
experts in their field – a huge factor which is
helping them sell more doors.
For more information on Truedor visit
www.truedor.co.uk
New fabricator promises
aluminium bi-folds in just six days
» 6 DAY DOORS, THE LATEST
venture from Essex based construction
powerhouse the Chigwell Group, promises
to deliver market-leading aluminium bi-fold
doors in under a week.
Where most fabricators offer aluminium
bi-folds with lead times of two to three weeks
if not longer, the new business can provide
them in just six days – and if it doesn’t, your
next order is half-price.
“6 Day Doors does what it says on the
tin,” says Managing Director Sunny Singh.
“We’re offering the industry leading Smart
Visofold 1000 bi-fold in grey, white and
black - and when you buy one from us, it’ll
be with you in six days. The door is available
in other colours of course, but on a longer
lead time.”
The obvious question of course is how have
6 Day Doors managed to commit to such a
short lead time?
40 » M AR 2020 » CL EARVI E W- UK . C O M
“The truth is, there is no big secret,” Sunny
explains. “Frankly, I think the industry has
got used to having to wait nearly three weeks
for aluminium doors, and so no-one’s felt the
need to invest and speed that process up.
“What we’ve done is simple.
Using the resources and
expertise of the wider
Chigwell Group, we’ve
acquired some cutting-
edge machinery and
manned it with some
experienced and highly
motivated fabricators. It’s
certainly not easy, but it’s not
hugely complex either – if you’ve got the
willpower to do it, it can be done.”
Sunny concludes: “If you want to benefit
from the huge demand for quality aluminium
door products without the lengthy lead times,
give us a call.”
6 Day Doors is the latest
addition to the Chigwell Group of
companies, which includes Chigwell
Construction, Chigwell Window Centre
and Chigwell Heating.
The company is offering other products on
longer lead-times, including the Smart Visofold
6000 bi-fold and Visoglide Plus patio door.
www.6daydoors.co.uk