Clearview National March 2019 - Issue 208 | Page 76
INSTALLERSUPPORT
“SIMPLY GREAT PRODUCTS AT GREAT PRICES”
- enough for Endurance’s Installer of the Month
» » COMPOSITE DOORS
Cardiff Ltd – an Endurance
Preferred Installer – prides itself
on simply offering great products
at great prices; upholding a
reputation with 100% consistent
5-star reviews.
Rob Renée, Managing
Director told us about his
experiences as an Endurance
customer, which has only been
less than a year. WHAT IS YOUR MOST
POPULAR ENDURANCE
PRODUCT?
“Our most popular door is the
Alto, a traditional composite door
style. That being said, we do really
well across the whole range, and
there isn’t much in it. Alongside this,
the Federal UCF Locking Cylinder
has proven to be really popular, with
Anthracite Grey being the most
popular door colour.”
WHAT ATTRACTED YOU
TO THE ENDURANCE
PRODUCT RANGE?
“Primarily, I needed to offer
a timber composite door that
was of the highest quality. I
had already dealt with other
composite door manufacturers
but found myself disappointed
by the service and the product.” WOULD YOU
RECOMMEND OTHER
INSTALLERS TO JOIN THE
ENDURANCE PREFERRED
INSTALLER NETWORK?
“The Preferred Endurance
Installer Network accreditation
helps to support our reputation.
They offer a good product, and
we get good leads from them. I
opted to have the HomeView
Door Designer branded to us to
help improve credibility further,
and it means I get two channels of
lead generation now: my website
and the Endurance website. One
of the main benefits for me is that
we can order and process door
orders online, which saves us
the time we would normally use
visiting customers.”
WHAT MAKES
ENDURANCE DIFFERENT
TO OTHER COMPOSITE
MANUFACTURERS?
“The door is much thicker than
other composite doors on the
market, at 38mm thick and with
17 different timber laminations.
Endurance also offers hardware
that is not available in other
places. The colour choice is really
‘100% consistent
5-star reviews’
good too, with the new Raven
Black and recently released
Elephant Grey helping to make
their range even more diverse.”
Think you’ve got what it takes
to become Endurance’s Installer
of the Month? Get in touch by
calling 1652 659259 or visit
www.endurancedoors.co.uk for
more information.
GOOGLE GDPR FINE IS ‘MASSIVE WAKE-UP CALL’
» » SEARCH ENGINE GIANT
Google has been issued with
a landmark fine of 50 million
euros (£44m), for a breach of
the new General Data Protection
Regulation (GDPR).
The fine, which is the largest
in GDPR history, was issued
by French data watchdog
CNIL for “lack of transparency,
unsatisfactory information and a
lack of valid consent regarding the
personalisation of advertising”.
Following its investigation, the
watchdog judged that users were
“not sufficiently informed” about
how data is collected, and that
Google’s blanket consent for all
services did not meet GDPR
guidelines.
The verdict follows complaints
by two privacy rights groups:
noyb (None Of Your Business)
and La Quadrature du Net
(LQDN), which both claim
Google did not have a valid
legal basis to process user data.
In a statement, Google said it
was “studying the decision” to
determine its next steps.
Speaking on the ruling, Jade
Greenhow, Operations Director
at Insight Data comments:
“Whilst this is certainly not the
first violation of the new GDPR,
it is by far the biggest and most
high-profile. It’s a real statement
76 » M AR 2019 » CL EARVI E W- UK . C O M
of intent from the EU to show
that no company is above the law
and that the three key pillars of
GDPR: transparency, information
and consent, will be upheld.
“Without question, this verdict
should serve as a massive wake-up
call to businesses at every level
to prioritise GDPR compliance.
Flying under the radar is simply
not an option as investigations
continue and privacy rights
groups across the continent and
the UK look to alert regulators
to potential breaches and GDPR
violations.”
Whilst this is the biggest fine
yet to be issued by a European
regulator, it could have been far
worse. With GDPR allowing a
maximum fine of 4% of annual
global turnover, Google’s fine
could have easily been in the
billions of euros.
Prior to Google’s violation,
entertainment giants Apple,
Netflix, Amazon and Spotify
all faced accusations of non-
compliance. Last year, the first
GDPR fines were issued following
investigations by European
regulators. These included a
Portuguese hospital, a German
social media company and a small
business in Austria.
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