Clearview National March 2019 - Issue 208 | Page 72

INSTALLERSUPPORT ESTABLISHED IN 1999: ‘EXCELLENT’ SINCE 2017 » » LONGSTANDING SWISH INSTALLER Bradley Scott Windows was one of the first companies to join Epwin Window Systems’ Excellence as Standard membership programme following its launch in 2017. Eighteen months on, Bradley Scott’s owner, Andy Farrington, reflects on the value the decision has delivered. “Windows, doors and conservatories are still a considered purchase,” he says. “When marketing to consumers it’s as much about giving them confidence in their purchase as having top-rated products. As a Swish installer we’ve got quality products. Membership of Excellence as Standard shows we’re committed to excellence throughout the buying, installation and post-sale process too. It gives us a major USP over competitor installers.” Excellence as Standard advocates excellence at every stage of a project – from manufacturing through to the physical installation in a consumer’s home. Homeowners will benefit from the reassurance that all aspects meet a high-quality industry standard and in turn help the installer gain a competitive advantage while delivering the best possible service across the customer journey. Andy said: “Like many installers, we strive for excellence at every level. However, by embracing the Excellence as Standard philosophy we are offering a greater level of assurance to the customer. The membership has given us a valuable competitive edge as it gives homeowners an easy way to benchmark against competitors. The consumer recognition of our Swish product range and the added assurance of Excellence as Standard has proved to be a winning formula.” Bradley Scott has been installing PVC-U windows, doors and conservatories in and around the Tamworth area since 1999. It is a family company committed to providing the highest quality service, something that’s demonstrated in its membership of Excellence as Standard. www.epwin.co.uk ALLOWING INSTALLERS TO TAKE CONTROL OF THE SITUATION » » EPWIN WINDOW SYSTEMS’ flagship membership programme, Excellence as Standard, has partnered with trail-blazing industry training initiative Pro-Fitter. The partnership means Excellence as Standard members will be able to benefit from Pro- Fitter training status. Katie Leese, Programme Manager of Excellence as Standard, commented: “Excellence as Standard sets a benchmark for excellence across the window and door industry. Training and development in the form of the EAS Academy is a core element of the programme so Pro-Fitter will be a valuable partner for us and our members.” From day-to-day business operations through to product manufacturing, processes and installations, Excellence as Standard is a culture that permeates every level of a business. From the moment a member signs up, they receive continuous guidance and support to help them excel in every area of their business operations. Aside from 72 » M AR 2019 » CL EARVI E W- UK . C O M the training element in the form of the EAS Academy, the support includes: access to the quality products under the Epwin Windows Systems’ brands, bespoke training to give additional expertise when required, comprehensive marketing support to add extra weight to marketing activities and a dedicated team to provide tailored support as needed. The programme gives homeowners peace of mind that all aspects of their project will be delivered to the highest quality industry standard and thus gives members a clear competitive advantage. Pro-Fitter is a fully GQA-accredited and recognised training centre. It provides hands-on and classroom-based training in a variety of products, including removal, replacement and finishing touches. On completion of a Pro-Fitter training course, an individual installer will be listed in both the Pro-Fitter and GQA directories and given a GQA certificate and a photo ID card for identification. Pro-Fitter status gives a competitive advantage because installers will be able to prove their expertise more easily. The growing skills gap is an increasing concern for the industry. Initiatives and centres such as Excellence as Standard and Pro-Fitter are essential if we are to address it. And by partnering in this way, it is easier than ever for installers to take control of the situation in their business and give themselves a competitive advantage in the process. www.epwin.co.uk