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THIS INCLUDES THE biggest names in the sector such as Distinction, Solidor, Panels Direct, Doorstop, Vista, WB Group and, most recently, Endurance.
For manufacturers, the attraction of a door designer tool with dedicated links to Business Micros’ manufacturing and management software is obvious. Installers and even homeowners themselves can be creating their perfect door on their phone or on their tablet at any time of the day or night, submitting a request for a quote or even placing an order without any additional input required from their sales team.
For those companies with an ordering function, it’ s not unusual now for them to receive up to 60 % of their orders that way.
Whilst the basic technology may be the same for all the suppliers, the real reason why so many companies have chosen to partner with Business Micros is that the door designers they create are so precisely tailored to individual requirements.
There is an off the shelf solution which can be branded to suit any manufacturer, or there is the option of a truly bespoke tool for companies who want that extra wow factor.
For a company like Endurance Doors, the bespoke door designer works across all types of devices and operates in the browser window. It also allows installers or homeowners to upload a photo of the property into the system to see exactly what their chosen design would look like, and is sophisticated enough to make sure that it generates a realistic
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depiction of that door. If it is being used by a homeowner, it allows them to make a direct enquiry to a member of the Endurance Preferred Installer Scheme once they reach the end of the design process or even ask for a quote.
Graeme Bailey, Business Micros’ Managing Director, said:“ It’ s our understanding of the market and our vast experience of how users interact with online door designers which helps
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us to add value to projects for customers like Endurance.
“ We can tell them about the routes which users generally take when they are navigating the systems and advise on creating a user-friendly interface which looks impressive but is still fast enough to satisfy online users’ demand for an instant response.”
For most manufacturers of course, the door designers sit on an existing Business Micros
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software platform, and this is what makes them an even more valuable business tool.
They can be integrated into the EvoNet business management and Evolution manufacturing software, so that orders placed online are automatically processed and acknowledged, scheduled into production, tracked throughout the manufacturing process and then invoiced once complete.
Graeme adds:“ This level of functionality is hard for manufacturers to resist. The momentum in the composite door sector is such each manufacturer is striving to increase volumes all the time but without compromising efficiency, and we help them to achieve that with a robust and reliable back end engine.”
There will be lots of Business Micros door portals on display at FIT – not just on the Business Micros stand but on lots of its customers’ stands as well. One which will be revealed at the show will even feature some of the very latest functionality from Business Micros’ next generation software.
Business Micros is exhibiting at FIT on stand G30. www. businessmicros. co. uk
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