Clearview National June 2017 - Issue 187 | 页面 10

INDUSTRYNEWS Toast to 230- year history MEETING WITH AN INTERNATIONAL EXPERT » » PURPLEX, THE marketing agency for the glass & glazing industry, recently teamed up with a global expert in Google analytics to help the agency strengthen its online marketing results for clients. Based in Brussels, Remco Van Der Beek advises and trains some of the world’s leading organisations on Google analytics. Andrew Scott, Managing Director of Purplex, arranged for Remco to travel from Brussels to London to spend a day with the Purplex digital team to gain deeper insights on the latest Google updates and analytics. Andrew commented: “We are obsessed with delivering better online results thro ugh SEO and PPC than anyone else in the marketing industry, so convincing a renowned global expert to travel to the UK to work exclusively with us was a great achievement.” Andrew arranged for 12 of the Purplex digital marketing team to travel from its Bristol HQ to work directly with Remco. “It is vital that businesses continue to invest in training and development to stay ahead of the curve. A couple of days out of the office for 12 staff is a big commitment, but it is already paying dividends with a much deeper understanding of Google methodologies, which can only benefit our customers.” http://www.purplexmarketing. com/ » » CELEBRATIONS HAVE been taking place at Kenrick as the West Bromwich-based hardware supplier marks an extraordinary 230-year anniversary. Staff toasted to the 230-year anniversary of company founder Archibald Kenrick establishing Kenrick in his hometown of West Bromwich. Archibald entered his very first business partnership and acquired his first shop in 1787. This year, the company also honours 190 years since Archibald’s son, Archibald Junior, joined the rapidly growing business. The company became ‘Archibald Kenrick & Son’ - a name it is still known by today. Steve Jones, managing director at Kenrick, said: “This is a really special year for our business as we celebrate a staggering 230 years since our founder went in to partnership with the buckle-maker Thomas Bolton. Archibald was a brave 27-year old entrepreneur and he set the business up for an extremely long heritage in the UK. The Kenrick family was well-known in the area and the company employed hundreds of local people. We still have a strong presence within the community and there are several landmarks named after our business, including the local park, Kenrick Park and the main road, Kenrick Way. www.kenricks.co.uk Another awards win for Company of the Year » » HIGH-FLYING ROSEVIEW NEED TO extend their trophy cabinet after the latest in a string of award wins, which saw the fabricator named Company of the Year at the SME Buckinghamshire Business Awards 2017. “We’re thrilled to be named Company of the Year, especially in our home county of Buckinghamshire,” comments Mike Bygrave, Marketing Manager at Roseview. “To be recognised as one of Buckinghamshire’s best businesses is a massive honour and we couldn’t be more proud.” Winning the over-50 employees category, Roseview received their award at a glitzy black-tie gala dinner in Milton Keynes. The 10 » JUN 2017 » CL EARVI E W- UK . C O M sash window specialists impressed judges with their industry-leading product range and commitment to innovation. “After years of dedicated product development, we’re now a highly profitable, multi-million pound business with a nationwide reputation. We’ve changed perceptions of what PVCu is capable of, and created high-quality timber-alternative sash windows that are indistinguishable from original timber, and the most authentic on the market.” Roseview claimed the highly-coveted Customer Care Initiative of the Year prize at the G16 Awards, recognition for their extensive customer support strategy and innovative sash window school initiative. www.roseview.co.uk