Clearview National January 2019 - Issue 206 | Page 63
CONSERVATORIES& SOLIDROOFS
Thrice as nice
» » TWC HOME
Improvements has become
the latest addition to the
Conservatory Outlet Network,
the third installation company to
join in as many months.
Established in 2012 and
headed up by directors Joseph
Heaton and Andrew Hill, the
Swindon-based business has
seen huge growth in the past five
years, achieving £4m turnover
by the end of 2017. Following
Bon Accord Glass (Aberdeen)
and Styleglaze Installations Ltd
(Daventry) in the move to the
Conservatory Outlet, TWC has
gained exclusivity across the
Swindon, Salisbury and Oxford
postcodes for the Network.
Wasting no time in utilising its
new marketing support, TWC
Home Improvements has marked
the transfer to Conservatory
Outlet with the launch of a new
brand identity and complete
digital makeover to showcase its
new nationally renowned product
offering.
Michael Giscombe, Managing
Director at Conservatory Outlet,
explains: “We’ve been highly
impressed with the energy,
passion and determination from
both Joseph and Andy. They have
achieved great things with The
Window Centre Swindon and
we’re confident we can support
them in their next stage of growth
as they push forward with their
fresh new brand identity - TWC
Home Improvements.”
The addition of TWC marks
the end of a tremendous 2018 for
Conservatory Outlet, with £2m
of new business secured during
the period, and further plans for
UK expansion into 2019.
Michael continues: “The
addition of Jason Earl, our
recently appointed National
Sales Manager, has had a huge
impact and this is of course all
underpinned by the industry-
renowned reputation and success
of our Network of retail partners,
resulting in what is proving to be
a winning formula.”
Joseph Heaton, Director at
TWC adds: “We’re thrilled with
the support we’ve received from
Conservatory Outlet in such a
short space of time, the network
has so much to offer in terms of
sharing best practice and we’re
already benefitting from being
part of this collection of expert
installers.
“We’re very proud to
unveil our new brand and
website to coincide with the
shift to Conservatory Outlet.
Historically, we’ve relied on
a telemarketing approach to
marketing which has served us
well, but I strongly believe our
new digital campaign, along with
our innovative ‘Extreme’ product
range is best-placed to take our
business to the next level.”
www.conservatoryoutlet.co.uk
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