Clearview National January 2016 - Issue 170 | Page 15

INDUSTRYNEWS

Network VEKA installers
accomplish BSI Kitemark™

Email Blitz
»»Insight Data, the award
winning supplier of marketing data, has
expanded its in-house marketing team
following increased demand for its lead
generation service.
The move sees the company’s email
marketing department increase capacity to
10 million emails a year while introducing
new marketing automation technology,
whereby potential customers can be
targeted with a series of highly personalised
emails.
The technology enables suppliers
to target potential customers in the
window industry, construction, building
contractors and architects using the Insight
database.
Commercial Director Helen CosteloeHughes comments: “Email marketing
continues to grow as a marketing weapon.
With most people now having email
on their mobile phone, it means we can
connect with decision makers directly,
bypassing the usual gate-keepers. And with
the quality of our data clients are getting
much better results, up to 400% more
response than other email providers.”
Helen continues: “We provide a
complete service that includes design,
copywriting, distribution and reporting,
with clients able to target over 50,000
senior decision makers across the industry
on any chosen day and even time of day.”
Call 01934 808293 or visit
www.insightdata.co.uk

»»Two installer members of
Network VEKA are proud to have achieved
the coveted BSI Kitemark™ for window and
door installation , giving them an additional,
powerful tool to illustrate their high
standards.
Cornwall’s Rodda and Hocking, and Bury
St Edmunds-based Frames Conservatories
Direct are two of the first companies to take
advantage of Network VEKA’s professional
relationship with BSI.
Earlier this year, Network VEKA’s MD John
Ogilvie announced a pioneering partnership
with BSI, the business standards company,
for window installers. Network VEKA
members who wish to further enhance their
offering to homeowners by achieving the
BSI Kitemark, can now do so as there is little
additional site auditing time required for the
BSI Kitemark, following the normal Network
VEKA assessment visit (thanks to the many
shared objectives in the organisations’ auditing
processes).

John commented: “Many of the requirements
of the BSI Kitemark are closely aligned with
Network VEKA’s existing procedures. Therefore,
only a few additional elements need adding
to our current auditing process to consider
companies for the BSI Kitemark too, giving
them the unique means to gain a nationally
recognised mark of quality in a comparatively
timely and cost-effective manner.”
www.networkveka.co.uk

THE FENSA
MASTER FITTER
CHALLENGE
FENSA is urging its
registered businesses
to enter the Master
Fitter Challenge.
»»Run in association with the
FIT Show 2016 and sponsored by FENSA
and GQA Qualifications, the Master Fitter
Challenge tests installation skills. Winners
have the opportunity to win prizes of £5,000,
£3,000 or £2,000 which will be presented live
during the FIT Show Gala dinner in Telford
in April 2016.
The competition is free to enter and is open
to individuals or teams of two. Competition
entrants must have a minimum of two years
of industry experience in the installation of
domestic windows and doors. Additionally,
they must be MTC compliant through

‘opportunity to win
prizes of £5,000,
£3,000 or £2,000’
the FENSA MTC Card (or other industry
equivalent) or relevant qualifications at the
time of selection of Finalists.
Aside from sponsoring the Master Fitter
Challenge, FENSA will be at the FIT Show
2016 to deliver a range of seminars such as on
the Building Regulations and FENSA PAYG.
To enter the Master Fitter Challenge for
free or for further information please go to
www.fitshow.co.uk/master-fitter-challenge

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