Clearview National February 2020 - Issue 219 | Page 12

INDUSTRYNEWS
BEST EVER YEAR FOR GGF BRAND AWARENESS
» THE GLASS AND GLAZING
Federation (GGF) is pleased to announce that
2019 was the best year ever for GGF brand
awareness with the latest stats showing over
300k unique users used the GGF website –
GGF.org.uk and MyGlazing.com. In addition
the page views across both sides combined
exceed 800k with over 300 new pieces of
content added to the GGF websites.
The volume and quality of GGF content
was also reflected in the offline (print) media
with over 133 million opportunities to see
the GGF brand in the trade, consumer,
political and regional press as over 850 articles
mentioned the GGF in the press.
James Lee Director of External Affairs
commented, “This is largely down to
our prolific content strategy and the
introduction of the Members’ First
newsletter which, combined with our smart
search engine marketing has optimised our
online content and driven relevant users
to the respective GGF websites. Thanks
to all our Members, the GGF Marketing
Communications Committee and our
external agencies who have all helped make
this year truly exceptional for the GGF
brand.”
www.ggf.org.uk
BIG NAME SPONSORS ALREADY ON
BOARD FOR GLAZING SUMMIT 2020
» SOME OF THE BIGGEST
names in the industry have already
come on board for Glazing
Summit on Thursday, October
8 at Edgbaston Stadium and
Conference Centre.
The Glass and Glazing Federation
(GGF) has been announced as
headline sponsors for a second
year running, while Unique
Window Systems are sponsoring
the exclusive Leaders Dinner.
Meanwhile, Reynaers and Edgetech
have also confirmed they are
backing the event again, while ODL
will be sponsoring the Champagne
Reception once again.
Andrew Scott, founder of
the Glazing Summit and CEO
of organisers Insight Data and
Purplex Marketing, said: “To get
the calibre of sponsors already
on board this early in the year
shows how valuable the industry
views the Glazing Summit and we
are determined to raise the bar.
Since we revealed the date, venue,
and plans to make it even bigger
and better this year, momentum
is already gathering, even at this
early stage.”
There are a whole host of
sponsorship opportunities are
available for Glazing 2020, so if
you don’t want to miss out visit
www.glazingsummit.co.uk, call
01934 808292 or email hello@
glazingsummit.co.uk
Festive donation brings Christmas
cheer to women’s refuge
» IRONMONGERYDIRECT, WENT THE
extra mile to collect Christmas gifts,
decorations and food for families at the
Basildon-based Changing Pathways Refuge,
which provides safe accommodation to
women and children who are experiencing
domestic abuse.
The IronmongeryDirect team collected over
100 gifts for almost 40 children at the refuge,
as well as donating a large selection of festive
decorations and food including string lights,
12 » F EB 2020 » CL EARVI E W- UK . C O M
tinsel and wrapping paper. IronmongeryDirect
also held a staff raffle, raising a grand total of
£1,000 for the charity. The proceeds will help
to support families who would otherwise have
gone without at Christmas.
‘an incredible charity’
David Saxby, Senior Category Manager at
IronmongeryDirect and collection organiser,
said: “Changing Pathways is an incredible
charity which provides support and refuge to
vulnerable women and their children.”
Philippa Robson, Chief Executive Officer
at Changing Pathways, said: “The continued
generosity from businesses and individuals in
our community means so much, especially
during the festive period which is often a
difficult time of year for our families.”
changingpathways.org
IronmongeryDirect.com