MOVERS & SHAKERS
NEW MATERIALS MANAGER DRIVES GROWTH
Hurst Plastics has topped off a year of rapid growth and ambitious investment with the appointment of a Materials Manager to accelerate further development and drive even greater efficiency for the business in 2017.
New consumer brochure proves popular
A new brochure has been published by Victorian Sliders, which is aimed at UK homeowners and fully details the company’ s best-selling ECOSlide PVCu vertical sliding sash windows.
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ENTITLED“ ECOSLIDE – putting the style and beauty back into your home”, this 8-page publication is A4 landscape in format with key illustrations picked out in eye-catching spot UV varnish for greater impact. The benefits of replacing original timber sash windows with modern low maintenance and high performance PVCu equivalents are discussed, along with ease of operating the two sliding sashes for ventilation and the convenient tilt functionality for ease of cleaning from inside the building.
Elevational window styles, foil and spray-painted colour options, privacy glasses, operating hardware choices and security features are all clearly explained. ECOSlide sash windows are A-rated as standard and a section explains Window Energy Ratings in plain and simple terms to build confidence amongst homeowners, who will be keen to enjoy a warmer, more comfortable home with energy-efficient PVCu sash windows.
“ This brochure is designed for our Professional Trade Installer customers to issue to their retail clients at the initial sales enquiry stage,” says Mark Schlotel, Marketing Director at Victorian Sliders.“ There is quite deliberately no mention of Victorian Sliders or our company logo, with just ECOSlide product branding presented and a space on the back cover for installers to affix their contact details. We appear to have got the contents just right, as quantities of this publication are currently flying out of our warehouse to meet installer demand!”
To request copies of this new ECOSlide consumer brochure, Professional Trade Installers should please contact Tracey Ervine, Sales Support, on 01269 846200 for assistance.
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NEIL DIBNAH HAS joined Hurst in the newly created role. His appointment will help the company to achieve sustainable growth and steadily improve efficiencies throughout the business.
Kevin Wheatman, Hurst Plastics’ Director and General Manager, explains:“ The last 12 months have been tremendously exciting for us with a number of key investments helping to significantly increase our manufacturing capabilities. Our overall turnover as a business is well over £ 500,000 higher in the first six months of this year, compared to the same period last year, which has given the business a very solid foundation to build on. The next stage for us was to strengthen our team to sustain this growth across all sectors of the business. Neil is
‘ highly experienced and skilled’
highly experienced and skilled in materials and manufacturing. He will help us to achieve outstanding service levels for customers by strengthening our supply chain, eradicating waste and streamlining our manufacturing processes.”
www. hurst-plastics. co. uk
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