Clearview National August 2019 - Issue 213 | Page 48

DOORS&WINDOWS
ON THE SAFE SIDE, WHEN
IT COMES TO FIRE DOORS
North East Panels
gains further safety
accreditations.
FLAME DEFENDER
30 MINUTE
FIRE DOORS
s Maintenance Free G.R.P. Door Leaf
s Maintenance Free Reinforced PVCu
Outer Frame
s Choice of 5 External Colours,
other colours available
s Lever / Lever handle only
s Overhead closer on request
Cape Solid
BLACK
RT
BLUE
GREEN
H E
RED
WHITE
» » NORTH EAST PANELS, A
proud trade supplier of high
quality PVCu panels, PVCu
internal doors, garage roller
shutters doors and composite
doors has put its fire door
through extensive independent
testing to ensure it achieves FD30
certification, demonstrating
that the exceptional doors in its
FD30 range meet all the relevant
fire safety requirements for
commercial and domestic use.
Using high quality Halo
profile from VEKA UK Group
for the outerframe, the Tyne and
Wear-based team had redesigned
their fire door, with new
reinforcements and a different
range of hardware before sending
the updated system all the way to
Barcelona to undergo the most
stringent testing.
MD Jimmy Wood explains:
“Following the Grenfell disaster,
the whole industry had a ‘shake
up’ (and rightly so) meaning
that the rules were tightened and
standards raised. This applied to
manufacturers, to fabricators and
to installers. Everyone must now
meet even stricter regulations. It’s
not about the reputation of the
industry, but the absolute safety
of the public.
“We’ve always been
committed to quality and we
strive not only to meet, but
to exceed expectations. North
East Panels is a long-standing
manufacturer that has been
supplying to the trade for more
than 20 years. Our customers
know they can specify our
products with confidence, and
that they will comfortably meet
the demands of any project
they’re working on.
Altmore Solid
Flush Solid
P · A · N · E · L · S
“To ensure our fire door went
above and beyond what was
expected with the new legislation,
we completely redesigned the
product.
“We were keen to ‘tick the
box’ for testing straight away,
but it seemed that all UK
slots were booked up for the
foreseeable future. So, for the
benefit of our customers, we
made a significant investment
in independent testing and
arranged to work with Applus+
in Barcelona, one of the primary
European laboratories working
in fire-safety testing and
certification.
‘a simple, safe,
straightforward
and stylish fire
door option’
“Our door samples were
put through rigorous testing
over two days, and had no
problem achieving the FD30
requirements. We’re proud to
offer trade customers throughout
the North East - and beyond - a
simple, safe, straightforward and
stylish fire door option for all
applications.”
www.vekauk.com
48 » AUG 2019 » CL EARVI E W- UK . C O M
The message
remains the same:
‘Sell more doors’
» » RICHARD KIRMAN
Sales and Marketing Manager
for IG Doors Trade Division
explains how three years into
the Truedor Partner Programme
installers continue to benefit
from higher levels of sales.
We are three years in now,
and the Truedor Partner
Programme continues to deliver
outstanding results for our
customers, the installers who
take products from our range,
a range which continues to
expand through an on-going
programme of development.
When we launched the
programme, we were very clear,
we wanted to create a support
programme which would help
our customers sell more doors.
They key for us was to work with
each of them individually, to
understand their specific needs
and to advise them which of the
sales and marketing resources
in our programme they could
benefit from the most.
Customers can tap into an
outstanding range of marketing
materials, and through the
Truedor marketing team can
access images and photographs
of George Clarke who has
been the product ambassador
for Truedor from the outset
and who is well received by
consumers looking to buy
Composite Doors.
Our on-going relationship
with George is a real positive
– he has real credibility and is
someone people believe in; they
can trust his sincerity.
His involvement with us
has been a real success and he
has been well received by our
customers. In fact, he has really
brought something to the party,
his knowledge of buildings is
one thing, but his real passion
for making homes great places
to live has really shone out and
this has added to the view that
our customers are truly experts
in their field – a huge factor
which is helping them to sell
more doors.
It is always great when we
go to one of our installer’s
showroom and see the photos
of George with our products
and hear how much their
customers appreciate it and take
confidence from it.
We believe our Truedor
Partner Programme is
something very different to the
support offered by others in the
market, and most importantly
we know it is helping installers
sell more doors.
www.truedor.co.uk