Clearview National April 2020 - Issue 221 | Page 20

DOORS&WINDOWS GEORGE CLARKE SAYS ‘LET ME HELP YOU SELL MORE DOORS’ Richard Kirman Sales and Marketing Manager for IG Doors and the Truedor brand tells us why their partnership with George Clarke continues to flourish. Your Window to a Better World » KOMMERLING, THE current rising star of the PVCu Systems sector, has just launched a new Corporate and Social responsibility Programme across the whole profine Group and into the UK market under the headline of ‘Your Window to a Better World.’ Your Window to a Better World is the largest marketing and CSR programme that KÖMMERLING has ever embarked on and will underpin everything that the company will do in 2020 and beyond. It’s also a commitment to the environment and also to people across all international markets. This new programme has already realised savings of over 1,000 annualised tonnes of CO₂ emissions at both extrusion plants in Germany. Other examples of a commitment to the environment include the move to climate-neutral company cars in Germany, through offsetting an estimated 795 tons of CO₂ per year and so this compensation means that the vehicle fleet is 100% CO₂-neutral. For the UK market, Your Window to a Better World will include several charitable events during 2020 including the #ComeAlong Challenge to the Nürburgring on 15-17th May and the charity golf day on 17th September. Other events will be centred around raising funds for Children with Cancer UK, our fundraising beneficiary for the year. Gareth Jones, managing director of profine UK and the KÖMMERLING brand commented: “Your Window to a Better World is our commitment to people and the planet and we’ll be looking to display this across a number of different events across the UK and internationally. As one of the largest PVCu Systems groups in the world, we have a responsibility to everyone, regardless of location and it’s a campaign we’re fully backing in the UK. “Our stock has risen considerably in the UK over the last 18 months and we will continue to invest in the business for the long-term and that means building important relationships with customers, suppliers and other business associates, along with our CSR campaign.” Look out for the KÖMMERLING #ComeAlong campaign on Twitter @kommerling_uk and for all other information visit www.kommerling.co.uk 20 » A PR 2020 » CL EARVI E W- UK . C O M » WE ARE NOW INTO our fifth year of working with George Clarke and our relationship with him, and even more importantly his relationship with our customers continues to flourish. There is no doubt at all, that his involvement in our customer’s marketing campaigns to homeowners is delivering significant results. They are seeing increased sales opportunities by using his images on their websites, in their brochures and in their showrooms. He is doing exactly what we hoped he would do when we first got involved with him, which is to give confidence to homeowners that they are buying a quality product, one that meets their specific requirements. Our outstanding range of styles, colours, glass and locking options gives homeowners the widest possible choice when it comes to making their new doors entirely personal and individual to them. This is a message that George has consistently put to the market, that when choosing a door, they should make it entirely personal to them to reflect their personality and tastes, so that the impact on their home is truly noticeable. It is one of the real benefits of his experience as an architect in the construction sector that he understands these things, and we have developed our offering to ensure that we can deliver on his vision for how the front and back doors of our homes should look, and the impact that that has on our streets. His real passion for making homes great places to live has really shone out and this has added to the view that our customers are truly experts in their field – a huge factor which is helping them sell more doors. www.truedor.co.uk