Clearview National April 2018 - Issue 197 | Page 12

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INDUSTRYNEWS
Cladding makes a difference in Caerphilly
» » FREEFOAM FORTEX
Double Shiplap PVCu Cladding
has been utilised to great effect on
homes on the Lansbury Park estate
in Caerphilly. Installed as part of
a £2 million investment package
to improve energy efficiency and
transform the appearance of the
estate the extensive refurbishment
programme was commissioned
by Caerphilly County Borough
Council and fitted by contractor
Eon Energy.
The works were undertaken
through the Energy Company
Obligation (ECO) initiative,
which is a government energy
efficiency scheme to help reduce
carbon emissions and tackle fuel
poverty. Under the scheme, larger
energy suppliers deliver energy
efficiency measures to homes and
are given targets based on their
share of the domestic gas and
electricity market.
The development previously
featured white PVCu cladding
but the refurbishment gave the
opportunity to bring colour
to the properties. Eon Energy
chose a variety of subtle shades
from the Fortex range including
Cappuccino, Colonial Blue,
Misty Grey and Argyl Brown
to compliment the new exterior
finish.
Value for money is a key
driver for Local Authorities.
PVCu cladding is a cost-effective
option saving expensive and
time consuming ongoing
maintenance.
www.freefoam.com
FINANCE EXPERTS TO UNVEIL SUPPORT AT SUMMIT
The glass and glazing industry’s foremost finance experts will be unveiling new plans
around support for fabricators and manufacturers at an upcoming industry event.
» » IMPROVEASY IS A GOLD
sponsor at the upcoming Glazing
Summit taking place on May 22nd
at the St Johns Hotel & Conference
Centre in Birmingham.
At the event, representatives
from Improveasy will be on hand
to talk about its latest initiative
that will see them rolling out
bespoke finance initiatives for
manufacturers.
Improveasy provide installers
with finance solutions that they
can offer to homeowners.
Companies that partner with
them can also access sales training
seminars, alongside a host of
innovative finance options.
Furthermore, before signing
up with Improveasy, companies
or installers do not need to
be FCA regulated. Once
registered with Improveasy,
installers become an Appointed
Representative (AR) and can
then begin offering finance
options under either the
Improveasy brand or their own
company’s brand.
The Glazing Summit will
bring together directors, founders
and senior management from the
industry’s biggest and best system
houses, fabricators, installers and
suppliers.
www.glazingsummit.co.uk
RECORD START FOR FABRICATOR
» » THE CONSERVATORY
Outlet Group has experienced a
hugely positive start to 2018, with
both its retail businesses hitting
record sales orders throughout
January.
Clearview Home Improvements,
situated in the North West, and
North East-based Pennine Home
Improvements have for the first
time achieved gross orders exceeding
£2m and £1.5m respectively within
a single month’s trading.
The Group was formed in
April 2017, also incorporating
12 » A PR 2018 » CL EARVI E W- UK . C O M
fabricator Conservatory Outlet
Ltd alongside the two home
improvement retailers. The
Group’s formation has allowed
all three businesses to pick up
valuable insight from each other
to support a smoother end-to-end
customer journey for the home
owner.
With sales orders totalling
50% higher than last January
for Clearview and 28% YOY for
Pennine, the performance of both
retail partners has been attributed
to the hard work and dedication
of their staff in adapting to, and
embracing positive change.
Both companies have also
worked hard to boost their regional
presence and reputation, resulting
in an influx of enquiries from
home owners choosing to make
improvements to their current
home rather than moving.
Pennine’s growth has been
further supported by the successful
launch of its fifth state-of-the-art
showroom, situated in Durham,
with further new showrooms
planned for both retailers soon.