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A quality partnership built on shared ambition
When Norfolk Glazing Solutions began reviewing its supply partners, the objective was clear: find a supplier capable of supporting the company’ s long-term growth.
“ We wanted a supplier that could match our ambition,” says Ryan Martin, Managing Director.“ Consistency, quality, and commercial competitiveness were key, but just as important was finding a partner that could support our long-term growth with the right product mix and dependable service.”
That search led them to CWG Choices- and from the first conversations, the tone felt different.
A PARTNERSHIP FROM THE START“ From the outset, CWG impressed us with their professionalism, product expertise, and genuine interest in our business,” Ryan explains.“ The conversations were open and solutions-focused- it felt like the start of a partnership, not just a transaction.”
That partnership approach was reinforced during onboarding.
“ Smooth, structured, and well managed,” Ryan says.“ The team has been responsive and proactive, making the transition seamless. Everything has been clearly communicated, which has allowed us to move forward with confidence.”
For a growing installation business, that clarity and reliability are critical. Knowing supply is consistent allows the team to plan, price and deliver projects without uncertainty.
Simon Aldred( left, Operations Director) and Ryan Martin( right, Managing Director) of Norfolk Glazing Solutions with Dean Hague( centre) of CWG Choices
STRENGTHENING THE CORE OFFERING
Central to the new relationship is a focus on high-volume, high-performance products that deliver both customer confidence and strong margins.
“ Our main focus is on ranges that give customers confidence and deliver commercially,” says Ryan.“ The Kömmerling C70 remains our most popular choice thanks to its proven performance and market reputation.”
In addition, Norfolk Glazing Solutions has negotiated an agreement to introduce Solidor composite doors.
“ In our view, Solidor is the best on the market for quality, security, and design,” Ryan adds.“ Together, these ranges strengthen our core offering while positioning us strongly at the premium end of the market.”
GROWING TOGETHER
Looking ahead, the ambition is steady and sustainable growth.
“ Our goal is to increase market share, expand our product portfolio, and continue raising standards across the business,” Ryan explains.“ We’ re focused on building a brand known for quality and reliability.”
And what does success look like?
“ Success means growing together. Strong commercial performance, consistent supply, and open communication. If both businesses are expanding, winning more work, and strengthening their market position, that’ s a partnership working exactly as it should.”
Dean Hague, Sales Director at CWG Choices, adds:“ Ryan and the team have a clear vision for their business, and that’ s exactly the kind of partner we like to work with. By combining high-performance systems, like Kömmerling C70 and Solidor, with dependable service and open communication, we’ re confident this partnership will continue to strengthen over time.”
FOUNDATIONS FOR LONG-TERM SUCCESS
For Norfolk Glazing Solutions, partnering with CWG Choices represents more than a change in supplier. It’ s a strategic alignment built on shared ambition, premium products, and a commitment to long-term growth.
And while the relationship may be relatively new, the foundations for a successful future are already firmly in place.
To learn more about Norfolk Glazing Solutions and their services, visit: www. norfolkglazingsolutions. co. uk For more information on CWG Choices and its range of premium window and door systems, go to: www. cwgchoices. com
36 APRIL 2026 CLEARVIEW-UK. COM