Clearview 284 - July 2025 | Page 60

SECURED BY DESIGN SHOWCASE

LEAD THE MARKET. GAIN A COMPETITIVE EDGE.

Become Secured by Design
» IN A CROWDED MARKETPLACE, how does your company stand out? For over 700 companies- many hundred door, window, and hardware companies- the answer is Secured by Design.
As the official police security initiative in the UK, Secured by Design offers the only way for your products to achieve police recognition. This isn’ t just a certification; it’ s a powerful market differentiator that tells your customers your products have met the highest security standards, a fact we’ ve have proudly championed for decades.
What is Secured by Design? Secured by Design is the UK’ s official police security initiative, dedicated to one clear goal: designing out crime. For over 35 years, we have worked to embed crime prevention into the heart of building and landscape design, creating safer places for people to live, work, and visit.
Our story began in 1989, born from necessity. A boom in housing construction had left a legacy of poorly designed estates where criminals could operate with ease. With burglary rates soaring, the Police Service recognised a radical intervention was needed— not just to catch criminals, but to stop the crimes from happening in the first place. Secured by Design was the answer.
Initially a regional pilot, the scheme’ s remarkable results led to its nationwide adoption by 1992. The engine of this success is a national network of police specialists: the Designing Out Crime Officers( DOCOs).
The experts in crime prevention
DOCOs are highly trained police staff who provide free, specialist advice to architects, developers, and local authority planners. Engaging at the earliest stages of a project, they apply proven design principles to minimise criminal opportunity, from improving natural surveillance to specifying robust physical security.
The importance of the DOCO role is formally recognised in national planning policies and by the National Protective
Security Authority( NPSA), embedding their expert input as a key part of creating safe and sustainable developments.
A proven blueprint for safety
Through collaboration with DOCOs, developers can earn Secured by Design awards for their buildings, a trusted mark of a secure environment. These standards are now integral to the industry, helping to satisfy the official security requirements of Building Regulations across the UK.
The tangible benefits of Secured by Design membership:
• Unlock a powerful sales channel: We don’ t just list our members; we actively promote them. The police service consistently directs a high volume of motivated buyers, from architects to specifiers and large-scale developers, to our website, resulting in tangible growth for our member companies
• Achieve unmatched credibility: In an industry where trust is everything, Secured by Design is the ultimate endorsement. It is the only way to gain official police recognition for your products in the UK, instantly elevating your brand above the competition. The Police Preferred Specification is a mark of quality and security that resonates with consumers. It proves your products are robustly designed and have undergone rigorous, independent testing by a UKAS-accredited body
• Forge direct police connections: Imagine showcasing your products directly to the police officers who recommend security solutions across the country. Our annual ATLAS conference offers this exclusive opportunity, allowing you to build invaluable relationships and gather direct market intelligence
• Be part of the specification: Secured by Design accredited products are the go-to choice for Police Designing Out Crime Officers. They are specified in new builds and major refurbishments daily, creating a consistent demand for your products. Showcase your innovations and build relationships with the people who recommend security products at a local level
We don’ t just award a logo; we build a partnership. Our ongoing requirements for re-testing and factory inspections ensure that the integrity of the Secured by Design brand remains a powerful asset for your business, protecting you from competitors with substandard products.
Your company will be featured on its own dedicated page on the Secured by Design website, complete with your contact information and a detailed list of your accredited products, putting you directly in front of motivated buyers.
Join the industry leaders who have already discovered the significant return on investment that Secured by Design membership provides. To start the conversation about how Secured by Design can benefit your business, contact us for membership and technical enquiries today.
The PSTI Act is Law: Turn compliance into your competitive advantage
Do you manufacture or supply Internet of Things( IoT) products and services? The Product Security and Telecommunications Infrastructure( PSTI) Act is no longer on the horizon; it has been mandatory for over a year. However, it’ s clear many businesses are still navigating its implications. For door and window manufacturers, understanding and acting on this is vital.
You might not see your products as traditional“ IoT devices,” but the PSTI Act defines a“ connectable product” very broadly. If your doors and windows incorporate smart technology— such as
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