Clearview 280 - March 2025 | Page 28

Doors & Windows

Popularity of door system leads to further investments in marketing and training for partners

The popularity of Quickslide ’ s Quick- Glide slim slide and fold door system has been further enhanced by a raft of additional marketing support measures , including in-depth product training , and development of Quick-Glide On-Screen , a help-to-sell product configurator for trade partners ’ websites .

Launched in 2024 , Quick-Glide quickly became a firm favourite with Quickslide trade partners , with over 50 signing up to introduce the product to the open market . Its growing popularity has led the company to further invest in strengthening its marketing support to generate more sales leads and bring the system to a wider network of installers .
Considered a hybrid between bi-folds and sliding doors , Quick-Glide is a unique aluminium slide and fold door system that combines slim sightlines with no visible hardware besides the main handle for a sleek seamless finish . Unlike traditional bi-folds that require a concertina swing arc , Quick-Glide ’ s individually sliding and folding panels allow for a fully stacked , unobstructed opening or a partially opened configuration to suit any space .
“ We launched Quick-Glide after significant market testing and investments in R & D , taking the crucial steps overlooked by similar products rushed to market ,” commented Quickslide ’ s managing director Ben Weber . “ Throughout development , we ’ ve worked closely with our systems partner , Invisifold , and trade partners , to refine the design , ensuring it meets the needs of both installers and homeowners . The result is a unique system featuring slim sightlines and an innovative ‘ tap-in ’ bead for more efficient installations while delivering a sleek , modern appearance .”
The success so far of Quick-Glide has given the company the confidence to further invest in route to market . Quickslide ’ s bespoke marketing tool , Quick-Glide On-Screen , complete with a lead generation and CRM system add-on , will significantly help trade partners to present it as a viable alternative to homeowners , and as an added value product to wider sales presentations . “ When you are launching something as new as Quick-Glide into an established marketplace , it is vital to take note of all the feedback and make changes where necessary ,” continued Ben Weber . “ While the experience of our trade partners has been positive , we have taken their comments on board to make sure we implement further improvements which will benefit both them , and their customers . The product configurator will make it easier to sell , and the training will help to make fitting even more efficient .
Quick-Glide sashes are all operated independently so that they can be positioned anywhere across the opening to provide ventilation without having the door fully open , or open up entirely for that complete indoor-outdoor living experience . When closed , the slim profile and hinge-free design create a sleek finish , flooding the room with natural light and enhancing the sense of space .
www . quickslide . co . uk
28 MARCH 2025 CLEARVIEW-UK . COM