Installer Insight
New Watford Branch Increases UK Network For Trade Professionals
» THE LATEST BRANCH TO BE added to Eurocell ’ s network of over 210 branches , will provide local tradespeople in the Hertfordshire region with improved access to an extensive range of products . Situated in a prominent trade hub , just outside Watford city centre , at Unit 2 , Hathaway Estate , Imperial Way , WD24 4AZ , the branch is easily accessible via the A4008 from the M1 ; open from 7:00am to 4:30pm on weekdays and 8am to 12pm on Saturdays . Tradespeople can benefit from the click and collect and delivery options
available , helping them stay on track with projects and fit them into their busy schedules .
Eurocell aims to continue its network expansion into 2025 with eight new branches and plans to upscale or relocate up to ten existing stores , continuing its commitment to supporting local trade communities with high-quality home improvement products and expert advice .
Trade professionals are encouraged to open a Eurocell Trade Account , providing access to credit and fixed pricing across all branches , ensuring consistency and convenience nationwide .
www . eurocell . co . uk
Every Pro Installer on every Eurocell counter in 2025
» NOW WITH 140 ISSUES UNDER ITS ( tool ) belt , ‘ Voice of the trade ’ newspaper Pro Installer will be available in all Eurocell branches in 2025 . Produced and published by Clearview Group , Pro Installer has a circulation of 30,000 copies per month but a readership 61,425 RPC ( readers per copy ) ( as we know that each copy is read by at least two people )!
Monthly features Pro News , Pro Business , Pro Products , Pro Skills and Pro Vehicles include fitting guides , step by step instructions , business advice , product launches , assistance with compliance , and ‘ real life ’ installers .
James Bosley , Senior Marketing Manager at Eurocell said : “ With 212 branches nationwide and ambitious plans to add 14 new locations and relocate 10 existing ones to larger , improved spaces in the first half of 2025 , we ’ re gearing up to welcome even more trade professionals . As we celebrate 30 years since opening our first branch , we ’ ve witnessed remarkable changes in our industry and remain committed to supporting our valued customers . Expect exciting announcements next year as we continue to innovate and enhance the trade experience .”
www . proinstaller . co . uk www . eurocell . co . uk
NEW LOW LOADER TAKES TO THE ROAD |
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» GERDA DOORS HAS INVESTED £ 50,000 in a brand-new Renault Master Low loader from Max-Move to help the company deliver an increasing number of its premium steel and aluminium entrance doors to installers the length and breadth of the UK . Adorned with the distinctive , and distinguished , Gerda colours , the van represents the first investment in what will be a growing fleet of vans dedicated to helping grow the Gerda brand .
Since launching Gerda Doors as a separate business to Pioneer Trade Frames , managing director Danny Williams has
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nurtured a solid and committed customer base for the steel and aluminium front door which is manufactured in Poland . In the last two years , more than 70 installers have signed up to the supplier ’ s installer network , helping to market the premium quality door range which is available to homeowners at affordable prices .
The natural market level for Gerda is the upper middle price point , including the burgeoning 70mm sector , with a performance that Danny believes is still superior to most GRP and PVC-U faced products currently available .
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www . gerdadoors . co . uk |
82 JANUARY 2025 CLEARVIEW-UK . COM