Clearview 276 - November 2024 | Page 95

Business News

PLANNED HOMEOWNER SPEND ON HOME IMPROVEMENT PROJECTS IN 2025 COVERED IN LATEST KEYSTONE CONSUMER REPORT

» WITH INPUT FROM over 5,600 homeowners collected through multiple surveys conducted this year , this report is the most extensive of its kind and promises to be an essential tool for businesses looking to stay ahead of market trends .
The Autumn 2024 Consumer Fenestration Trends Report uncovers how homeowner preferences have evolved throughout the year , providing detailed insights into materials and styles for windows , doors , and conservatory roofs , as well as glazing options . The report also covers homeowner investment priorities and anticipated spend for 2025 , comparing it to spending trends from 2023 and 2024 . The industry has experienced a
wave of challenges as post-pandemic home improvement surges have settled , and this report aims to help businesses understand the trajectory for next year .
In addition to spend analysis , the report highlights key shifts in home project priorities for next year and beyond , with prospects for fenestration looking positive both in homeowners ’ short and long-term plans . Replacement doors are a key focus for short to mid-term projects , with windows emerging as a long-term priority .
Charlotte Hawkes , owner and director at Keystone explains further : “ Despite the continuing economic challenges , it ’ s been positive to see homeowners plans to continue
investing in their homes . Interestingly , younger homeowners are leading the charge in planned home improvement spending next year , with 36 % of this group planning to increase their budgets in 2025 , compared to just 17 % of older homeowners .
“ Throughout the year , we ’ ve also seen a notable reduction in the number of “ no preference ” responses from homeowners , indicating that consumers are becoming increasingly decisive about their choices in fenestration products . Our reports seek to help the industry to understand these preferences and adapt their strategies and marketing to make the most of the opportunities available next year .”
Keystone is also proud to share that its work has earned it a finalist spot for Best Business Initiative at the G24 Awards . This recognition underscores its commitment to providing businesses in fenestration reliable and actionable research products , which have become a trusted resource throughout the industry .
www . keystonemr . co . uk

APPROVED BODY STATUS FOR BFRC

The good news from the British Federation Rating Council ( BFRC ) just keeps coming , with confirmation that the industry ’ s most trusted rating provider for over 25 years has received Approved Body status from the Department of Levelling Up , Housing and Communities ( DLUHC ).
» RICHARD SELLMAN , Managing Director at BFRC explains : “ We ’ re absolutely delighted to confirm that the BFRC has obtained Approved Body Status , which will enable us to carry out initial type testing where required for UKCA marking . Our unique Approved Body number is 8359 .
“ It ’ s been a long and thorough process to get to this point and it ’ s taken a lot of hard work and commitment from the team , but we ’ re delighted at the opportunity
this presents us to widen the scope of our offering . As well as the recent launch of our U-value Scheme , which is already proving popular , we are working on more initiatives behind the scenes which will enable us to further extend the credible , reliable and knowledgeable service we provide , not only to our members but to the wider industry too .
“ The BFRC played a fundamental part in driving the standard of the industry forward when the Window
Energy Ratings Scheme was adopted back in the early 2000s , and now – at a time when further scrutiny is being placed on the fenestration industry to prove compliance both at manufacture but also in situ - we ’ re pleased to say we are doing everything we can to provide our clients with services that enable them to meet their compliance and regulatory requirements . We are fully committed to leading by example yet again in our drive to improve industry standards .
We have a strong , knowledgeable team and as experts in our field we want to do everything we can to share that knowledge and experience for the benefit of the industry .”
www . bfrc . org
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