Doors & Windows
Showroom Kits To Promote Magic Wreath System
» ORIGINALLY LAUNCHED AT THE 2023 FIT Show , Apeer ’ s magic wreath system was conceived and developed after feedback from homeowners who wanted a better way to attach seasonal wreaths to their new composite entrance doors .
By using strong magnets that are hidden within an Apeer composite at the manufacturing stage , a wide range of stunning wreaths can then be securely attached to the exterior , delivering an exciting USP for installer customers and introducing a new way for end users to personalise their property and add kerb appeal .
Apeer ’ s Managing Director , Asa McGillian , commented : “ We enjoyed a strong surge of interest in the launch campaign for our magic door wreaths , which is perhaps unsurprising as it ’ s a product that is entirely unique to Apeer – there are no other composite door manufactures that can offer anything else like it .
“ And we know it ’ s a popular option with end users because attaching large , heavy
wreaths with plastic suction cups doesn ’ t always work and in bad weather , or with heavy use of the door , they often fall off or are blown away and damaged .
“ The hidden magnet system that we developed means a wide variety of wreaths can be attached , without damaging the door and will remain securely fixed even on windy days ,” he continued .
Apeer ’ s latest showroom kits will allow trade partners to promote the benefits of the magic wreaths with a range of valuable marketing materials that include high quality posters , stickers , fliers and door hangars , as well as specially designed ‘ wreath boards ’ that can be attached to showroom doors that haven ’ t been specified with the hidden , internal magnet system .
“ Our wreath magnet system can be applied to 35 door designs in our range , during fabrication ,” said Asa . “ Our new showroom kits give our trade partners the opportunity to promote this fantastic feature to their consumer customers , who can then scan a QR code with their smart phone to access more details .”
www . apeer . co . uk
CLEARVIEW-UK . COM SEPTEMBER 2024
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