Doors & Windows
‘ BARBIE ’ DOOR TAKES CENTRE STAGE
» WHEN KNUTSFORD , CHESHIRE based retail window and door installer Aperture Doors received an invitation from the town council to participate in its ‘ Family Fest ’ fun day early in August , the firm ’ s owners responded by creating a timely ‘ Barbie ’ themed window display at its town centre-based showroom .
Inspired by the door shown on the FIT Show stand for the launch of The Residence Door Collection by Apeer , earlier this year , a specially-produced pink entrance door featuring a heart-shaped glazing cassette , was highlighted by bold , pink Barbie-themed window graphics to create fun and interest as part of the event .
Aperture Doors ’ Lillie Pragnell said : “ Knutsford is a very lively , wealthy town and we chose a number of luxury brands appropriate for local homeowners , who are used to choosing the finer things in life . In addition to other high-end brands and despite an emphasis on doors , we feature Residence Collection windows in our showroom , and The Residence Door Collection by Apeer is perfect for the type of customer that we appeal to .”
The Residence Door Collection by Apeer , includes a range of twenty styles
including traditional , contemporary , and stable door designs , in nine standard colours . Doors are presented in a 120mm format , and with U values from as low as 0.51 W / m 2 K , with every door in the range below 0.75 W / m 2 K . Glass units , where relevant , are 78mm quadruple sealed units as standard . Construction is of GRP skins around a high-density PU core , reinforced with aluminium anti-cut through security mesh .
Were any Barbie doors sold ? “ No , but the display attracted a lot of attention generally , which of course is the point of this and other displays and promotions that we participate in . It drew people in to the showroom and actually , we did take two orders from people attracted by the window display , and interest from a number of others that we are following up ,” said Lillie .
www . apeer . co . uk
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CLEARVIEW-UK . COM OCTOBER 2023
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