» LEADING TRADE FABRIcator Warwick North West has strengthened its product portfolio with the addition of a high-quality casement window and roof lantern from Garnalex ’ s Sheerline range .
The addition is the latest in a series of investments into aluminium , with the Merseyside company having offered the StudioGlide range from Eurocell since 2018 .
Director Greg Johnson comments : “ Aluminium has become increasingly popular in the residential sector , thanks to its sleek and modern appearance , and the addition of high-quality Sheerline products to our range is set to help our customers get ahead with increased sales opportunities .
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“ The new products offer great benefits and innovations – Sheerline ’ s Prestige window system , for example , boasts a pre-fitted gasket that saves installation time .”
The recent product expansion has seen Warwick North West invest in a new factory extension and manufacturing unit , in order to ramp up production and successfully deliver quick turnaround times to its installer customers .
For 25 years , the company has successfully supplied a high-quality range of PVC windows and doors from Eurocell , and has during that time grown its portfolio with market-leading products , including Modus , the seven-chambered flush sash casement that can
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accommodate a 44mm triple glazed IGU , achieving U-values as low as 0.7 .
Greg continues : “ I ’ ve always believed that successful partnerships and innovation are the keys to growing a winning business – and it ’ s our long-standing partnership with Eurocell that ’ s enabled us to succeed .
“ We ’ re excited to now also have a promising partnership with Garnalex , which has enabled us to grow our aluminium
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range , driving growth for our existing customers while also widening our customer base .
“ It ’ s vital that we adapt to ever-changing consumer demand , and with the new additions to our aluminium offering , that ’ s just what we ’ ve done – and I ’ m confident that Warwick North West will continue to grow and thrive as a leading supplier to the trade .”
www . warwicknorthwest . co . uk
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» THE STARS OF THE range ; Turner Oak , Midnight Black and Elephant Grey are colours not readily available from other trim suppliers and the range has been bolstered to include 12 finishes . The new trims are available to order and are compatible with all REHAU window systems .
With the recent additions , installers can now match the new foiled trims with their compatible window profiles to offer a seamless look across a home ’ s window portfolio . Samantha Nuttall , at Fenster Trade Frames are one such
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fabricator that has seen success following the new colour introduction .
Samantha comments : “ The new trims have enabled us to expand the window finishes that we can offer our customers , proving a great hit so far . Typically , we see lower sales in windows that don ’ t have matching trims . So , as REHAU are now able to provide us with this missing component we haven ’ t been able to source elsewhere , we can now offer the Trade market the complete window package . We ’ ve already received great feedback from
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our customers , and as such this new , wider offering is having a real , positive impact on our business .”
Russell Hand , Head of Product and Technical at REHAU Windows UK comments : “ We are continually looking for ways to offer our customers more product choice and design flexibility . We identified a gap in the market in which popular window foils in our range , Turner Oak for example , required matching trims .
“ So , by expanding the portfolio to include such foils ,
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customers can now source a complete window package more easily than ever before . The new trims have been a huge success with an impressive number of orders coming through already .”
www . rehau . com
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42 JUNE 2023 |
CLEARVIEW-UK . COM |