Clearview 251 - October 2022 | Page 94

Business News

‘ Sleeping giant ’ signs to leading source of industry information

» SWIFTFRAME , THE WELL-ESTABlished Norfolk based trade fabricator , has mobilised the next phase of its ambitious growth plan and signed up to Salestracker , the online prospect database from the leading source of industry information , Insight Data .
Swiftframe recently appointed popular industry personality Jason Scrivens as Sales Director to help drive the business forward and as Jason explains , his first move in this new role was to phone Insight Data and switch on Salestracker .
Jason comments : “ I ’ ve been in the industry for over two decades , working in extrusion , hardware and fabrication , and I ’ ve always relied on Salestracker to help me find and win new trade customers .
“ Not only is the data quality superb , providing in depth product and financial information , but Salestracker also features an advanced CRM which I ’ ve historically used to successfully manage my customer relationships .
“ Swiftframe isn ’ t your standard trade fabricator . We extrude our own profile , giving us greater control of our supply chain and the ability to offer our customers a genuinely unique product , and we have a truly world class manufacturing facility .
“ We have a lot to offer but we ’ ve been too quiet of late , and I suspect the industry has forgotten how good this business really is .
“ Swiftframe is a sleeping giant and the email marketing platform incorporated within Salestracker will help us re-engage with installers and allow us to explain how we can give their business an edge over the competition .”
Swiftframe will have access to the ‘ Fenestration ’ database within Salestracker , a detailed list of over 14,000 fabricators and installers featuring detailed business information including products , key people and financials .
Other databases available through Salestracker include ‘ Local Builders ’, which includes 22,000 general builders specialising in a range of sectors ; ‘ Architects and Specifiers ’, which includes 18,000 contacts spanning a range of sectors and sub-sectors ; ‘ Construction File ’, which includes over 1,000 major housebuilders , main contractors and developers ; and ‘ Builders Merchants ,’ which contains over 8,000 large national and small independent merchants .
www . insightdata . co . uk

Leadership success through investing in workforce

» EPWIN WINDOW SYSTEMS ’ COMmitment to investing in its workforce has been further demonstrated with twenty of its employees successfully completing the Managing Team Dynamics programme , as part of the company ’ s comprehensive Management Training and Development strategy .
The programme ran over several dedicated sessions and was delivered to a number of Team Leaders , Supervisors and Managers across the Telford-based business .
The Management Training programme was delivered by experienced Leadership Trainer David Scarfe from Quantum Leap Executive Development . The expert training provider specialises in Executive Coaching , Executive Mentoring , Leadership Development and Strategic Consultancy with a clear focus on creating future leaders and in doing so , helping them create their own high-performance teams .
Clare Bailey , Managing Director at Epwin Window Systems said : “ Our management training programme is not only designed to be stimulating and thought-proving but practical and effective too . The skills learnt are completely useable across the work environment and help further develop the necessary skills of our management and leadership teams .
“ The high-impact motivational learning sessions are composed of a combination of purpose and goals to help develop the
qualities of the employee and equip them with the skills needed to lead and manage a team successfully .”
Further management courses are planned for later this year and into 2023 as part of the company ’ s overall strategy to develop its talent . Clare concluded :
“ As a responsible business , we take the training and development of all our staff very seriously . By investing in their future , it means we are playing our part in helping to develop a new generation of talent that showcases the value our business has to offer people wanting to build long-term , sustainable careers .
“ Our strategy for continuously improving our offer has always been to invest across the business and nowhere is this more important than in our employees . By developing the next generation of leaders , we are fostering an effective culture that helps us deliver on our commitment to our customers .”
www . epwinwindowsystems . co . uk
94 OCTOBER 2022 CLEARVIEW-UK . COM