Aluminium
Increasing resilience in a challenging market
As the fenestration industry hits another period of market turbulence , businesses will need to offer products that work as hard as you do . Neil Smith , Head of Sales ( Aluminium ) at Epwin Window Systems , explains why Stellar is the answer from every point of view .
Whether it ’ s energy prices , labour costs or falling demand , most in the industry are forecasting challenging times ahead . However , a competitive advantage can still be achieved for those companies prepared to look beyond today ’ s horizon and position themselves accordingly . And let ’ s not forget that our industry is – and always has been – resilient . We ’ ve weathered storms before and we ’ ll weather them now .
The key position is focussing on two areas . The first is the bright spots in market demand . The second is efficiencies within the business .
When it comes to the bright spots , remember that higher income consumers will still have money to spend and will still be looking to upgrade their homes . And for these consumers , the same things still matter . They want good looking , high performing solutions that create sophisticated living spaces .
To tap into this market demographic , you need the stand-out products that can attract consumer appeal and continue to deliver healthy margins . And Stellar , the multi award-winning aluminium system from Epwin Window Systems ticks all these boxes .
For consumers transforming their living spaces , the new Stellar Slimline Bifold Door is 20 % slimmer than the original Stellar Bifold and delivers superior slim sightlines at every level . At just 117mm wide , the slim meeting stiles create an attractive sightline in the closed position , letting the glass take centre stage for maximum consumer appeal .
The Stellar Lift & Slide Door provides two large panels of glass up to three metres wide with a slimmer interlock of 50mm .
It gives impressively uninterrupted views , and the clean , simple lines that are the hallmarks of modern interiors . And when the door is open , you get a near 50 % clear opening .
The new Stellar Flush Tilt & Turn Window offers a dramatic expanse of glass that maximises light and views to create a sophisticated space that ’ s popular across domestic installations . It also has all the features you would expect from a window designed for use in medium and high-rise buildings , giving it commercial appeal too .
These products sit alongside the Stellar Flush Window , the Flush Door and the Fully Flush Window , the only aluminium window on the market that offers genuinely flush detail inside and out . And like all Stellar products , they offer outstanding aesthetics that bring genuine consumer appeal .
With energy efficiency being front and centre on homeowners ’ agendas , Stellar ’ s thermal efficiency complies at every level . By design , it meets all the latest requirements of Building Regulations as standard without the need for enhanced triple glazing or additional foam inserts which can considerably increase the overall cost . The bespoke thermally enhanced low-lambda thermal breaks within Stellar and its intelligent design features bring
improved weather tightness and reduced air leakage as well as enhanced acoustic benefits that improve the overall comfort level of the property at a competitive price point .
But not only does Stellar help you target the bright spots ; it also helps you drive efficiencies within your own business .
It ’ s a system that helps fabricators cut down production costs and save on stockholding , supporting business efficiency . It ’ s a pre-gasketed system that reduces waste and saves up to 20 % on fabrication time . The patented reverse butt joint means no dummy sashes or reverse adaptor profiles are needed , which saves up to 30 % on profile , reducing material usage .
It ’ s also a system that ’ s as quick and easy to fit as PVC-U , helping installers save time on site and maintain profit margins .
In a turbulent market , you need to make intelligent decisions that balance every factor . With Stellar , you get a system that helps you with every challenge you face . It ’ s a stunning system with outstanding aesthetics that appeal to high-end consumers . It ’ s also an innovative system that helps you run a more efficient operation . And because it ’ s an Epwin Window Systems solution , you get the added reassurance of a strong and stable supplier .
www . stellaraluminium . co . uk
30 OCTOBER 2022 CLEARVIEW-UK . COM