INDUSTRY NEWS
Customers Flock to FIT around Korniche Displays at the NEC
» HUGE INTEREST AND LARGE crowds were on hand to see Made For Trade ’ s innovative range of Korniche products , as the North East-based company returned to the FIT Show .
No sooner were exhibitions back in action than Made For Trade were on display , however the real highlight of the 2022 calendar took place in May when MFT returned to the popular FIT Show after two years of pandemic-forced absence for the industry ’ s best-connected event . Making up for lost time , MFT duly became the centre of attention and kept the full eight-strong team busy from start to finish throughout the three-day event , keeping up with exceptional demand for product information .
On display at the stand was the company ’ s multi-award-winning and revolutionary Korniche roof lantern ; six years since the FIT Show was chosen as the original launch exhibition before going on to be a sales phenomenon . For the first time in 2022 at the Fenestration Industries Trade show though , the exciting aluminium Korniche Bi-Folding Door system took centre stage . Complete with the game-changing ‘ SpeedBead ’ design , crowds flocked to find out more about the product ’ s impressive clip bead USP ; revolving around the simplicity and speed with which the doors can be both installed and glazed .
Widely promoted as being more than just a show but rather ‘ the community for our industry ’, attendees of the free-toattend FIT Show were blown away by the simplicity of the Korniche and its innovative new design for installation and glazing . This was something duly capitalised on by the Wynyard-based organisation , who have been a longstanding exhibitor at the event , and this year created a 170sqm stand for the three days of the show . The SpeedBead not only allows the door to be ‘ Glazed in Seconds ’, but is also one step ahead with its ability to be removed without damage - using the bead removal tool included with each system - should the glazing need to be removed for any reason in future .
This was demonstrated with maximum effect by offering visitors to the 2022 FIT Show the chance to win £ 1000 in a prize draw by simply agreeing to try the SpeedBead first-hand there and then at the NEC , and see just how this pioneering engineering solution saves time and money – not to mention hassle – by progressing glazing systems beyond the use of gaskets .
Speaking of the reception to the product display at the FIT Show , Made For Trade Managing Director Bradley Gaunt said the following : ‘ The intensity and quality of the interest for our products was incredibly humbling whilst the positivity , especially for our new Korniche Bi-Folding Door made the whole journey to develop it and take it to market completely worthwhile .’
Further heightening the presence at the show , it was this industry-leading
exhibition where MFT ’ s stand was resplendent in its new corporate identity complete with eye-catching teal logo for the first time ; following the re-brand of the Korniche product line last year .
‘ The best products , the best service and the best price ’ has always been the MFT mantra , and game-changing solutions via the use of next-level engineering prowess to save customer costs and ease the installation process have never been so important , especially in times of such economic uncertainly . With exhibitions and customer feedback anything like that of FIT 2022 , more exciting times are ahead for the Korniche product line .
For more information on Made for Trade services and the Korniche products visit www . madefortrade . co
6 SEPTEMBER 2022 CLEARVIEW-UK . COM