INSTALLERSUPPORT
17 years on and still reaping the benefits
As one of the original members of Ultraframe ’ s Ultra Installer Scheme , Paxtons Home Improvements has remained a loyal member for over 17 years thanks to the many benefits of membership .
» GARY BOWER , DIRECTOR OF Paxtons explains how the Ultra Installer Scheme has benefited the successful East Anglia Business over the years : “ At the time we became an Ultra Installer we were looking for a conservatory roof supplier to extend the range of products that we offered and found out about the scheme – it seemed too good an opportunity to miss . Ultraframe has delivered many different and innovative home improvement products over the years reflecting the changes in the marketplace . The Ultraframe conservatory roofs we installed 10-15 years ago are now being updated with Ultraframe ’ s lightweight solid replacement roofs , Ultraroof and Livinroof . Having a reliable manufacturing partner for conservatory roofs and , more recently , solid lightweight roofs , has allowed Paxtons to focus on growing the business .
“ It ’ s a crowded sector with many inferior , and cheaper , alternatives so a strong UK brand like Ultraframe ’ s , with a comprehensive website and lead generation tools to create sales opportunities , is a huge benefit , allowing our team to help and advise potential customers through to a detailed quotation and , if the customer likes our proposal , purchase . This is where the Ultra Installer Scheme comes in . We always draw the homeowner ’ s attention to the time we ’ ve spent as an Ultra Installer , which now totals an impressive 17 years ! When we explain what it means to be an Ultra Installer , this , along with our huge portfolio of completed projects and
showroom examples have , to date , provided all the reassurance our customers need . In terms of the other benefits of the scheme , there is of course the lead generation interface and the leads generated via the Ultraframe website . Plus , Ultraframe continually develops the latest marketing tools for Ultra Installers and we ’ re now looking at using the CRM within the lead generation software too .”
‘ Membership of the Ultra Installer Scheme is a mark of quality that helps installation companies to stand out in their local area ’
Commenting about Paxton ’ s 17 years as an Ultra Installer , Ultraframe Marketing Director , Alex Hewitt , said : “ We are hugely proud of the fact that we have companies such as Paxtons who have been Ultra Installers since the Scheme first began back in 2004 . If that doesn ’ t shout that the scheme is a huge benefit to a business , then what does ? The Scheme allows forward-thinking companies ,
such as Paxtons , to grow their business using a range of selling tools such as online website enhancements , as well as through the leads we generate through our consumer website . Paxtons is a fantastic , motivated family firm and were already a thriving young business when they joined the scheme . However , we hope that their membership of the Ultra Installer Scheme and longstanding partnership with Ultraframe has also been a driver in them becoming the highly successful and respected business that they are today .”
Membership of the Ultra Installer Scheme is a mark of quality that helps installation companies to stand out in their local area and demonstrate their commitment to product and service excellence . Members are regularly assessed to uphold the standards of the Scheme and in turn , can benefit from a range of sophisticated marketing tools and consumer leads .
To find out more about the Ultra Installer Scheme and how it could benefit your business , contact the Ultraframe Marketing Team on 01200 443311 or email marketing @ ultraframe . co . uk
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