Clearview 238 - September 2021 | Page 42

ALUMINIUM

Highlighting the demand for retail aluminium

» ALUMINIUM TRADE fabricator Fentrade has reported a continued growth in demand for its retail aluminium products . Chris Reeks , Director of Fentrade Aluminium , said : “ Commercial aluminium products continue to be strong sellers . But where we ’ ve noticed the difference in demand is
from our installers who work in the domestic market . I see it as part of the homeowner trend to higher value products .”
For the domestic market , Fentrade offers a range of AluK aluminium windows that help installers meet demand . The highquality window range includes two sash options and a heritage
option too . The windows also feature Roto twin-cam locking systems for complete peace of mind and homeowner security . U-values are as low as 1.4 W / m ² K for double glazed frames and a U-value of 1.2 W / m ² K for triple glazed frames is achievable when using units with a centre pane value of 1.0 W / m ² K . All windows are available in a wide range of single , dual and anodised colour finishes to suit all applications .
As well as the wide product range , Fentrade also has the capacity to provide the service levels installers need . The fabricator has just doubled capacity to keep pace with growing demand and has also invested in Window Designer Cloud Pro from First Degree Systems to give it cuttingedge manufacturing and sales functionality .
Fentrade is based in Newport , Wales , and works with trade and retail customers throughout Wales and the West and along the M4 , M5 and M6 corridors . It partners with renowned industry brands such as AluK and VBH Greenteq and manufactures a full range of aluminium windows , doors , bifolds , inline sliders , GFT commercial screens , shopfronts and curtain walling products . The company is a member of the Council for Aluminium in Building .
Chris concludes : “ As a specialist trade aluminium fabricator with a wide product range , 30 years ’ fenestration experience and a commitment to customer service and quality , we are a reliable partner for anyone looking to tap into the domestic growth .”
fentradealuminium . co . uk

‘ Streets ahead of the competition ’

» NORDIC ALUMINIUM IS A DIVISION of the HWL Windows Group , which has been operating for almost 20 years . The company wanted to apply its experience and knowledge of selling high-value PVC-U windows to an aluminium window and door system packed with unique benefits for customers .
Graham Howatson , Director , Nordic Aluminium , says : “ Windows are becoming more of a ‘ boutique ’ product and many homeowners want something different than standard PVC windows . We were blown away by Sheerline and think it will have a similar impact on the aluminium window market as Residence Collection had on the PVC sector . We were interested in the simplicity of the system design , the added value it brings to homeowners as well as its innovation and availability of stock .
“ Sheerline ’ s product innovation is streets ahead of the competition . It ’ s easier to manufacture , has improved material optimisation due to the design of the assembled profile , and its choice of colours will allow retailers and installers to simplify their product offerings and have greater control over the whole process . The U-Value performance is a huge factor as well . Sheerline exceeds current building regulations and is future proofed against planned changes .
“ Sheerline ’ s design is clever , with fewer components and lower stock holding requirements . The patented thermal breaks are of major benefit and will eventually lead to the roll-out of our own material , resulting in better optimisation and improved availability . The choice of standard colours has also been well thought out – we have found that Agate is a really popular finish , so it ’ s great to have that as a standard colour option .”
Founded in 2018 , Garnalex ’ innovative system Sheerline is the result of the company ’ s mission to revolutionise the aluminium windows and doors market . Sheerline ’ s first system , Classic , is an ultra-secure beadless aluminium window system packed with exceptional features that bring real benefits to fabricators , installers and homeowners . Its second system , Prestige , is Sheerline ’ s most versatile and thermally-efficient system with window U-Values as low as 0.9 W /( m ² K ) for triple glazing and 1.3 W /( m ² K ) for double glazed and includes single and French doors .
www . nordicaluminium . co . uk www . hwlwindows . co . uk www . sheerline . com
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