Clearview 230 - January 2021 | Page 84

INSTALLERSUPPORT

Lead quality even higher for member network

» SINCE RETURNING FROM lockdown in June , Leads 2 Trade has been generating thousands of leads per week for replacement windows and doors , and conservatories through its marketing activities and network of home improvement websites . And it ’ s looking to strengthen its member network to take advantage of them .
“ What has always set us apart from our competitors is the quality of the sales leads we generate , thanks to our in-house customer service operators that personally speak to and qualify all leads ,” explained Andy Royle , the company ’ s co-founder and Director .
“ We wanted to take it one step further and provide an even better sales lead to our members and make it even easier for them to secure more work . Our no pitch ,
no fee premium lead service does just that .”
Scrapping the traditional model used by so many other lead providers of supplying a consumer with up to four no obligation quotes from installers from their local area , Leads 2 Trade provides them with just two .
Then instead of the installer having to contact the consumer to fix up a meeting , an appointment will have already been confirmed
for the installer at a specific time and date by Leads 2 Trade . The appointment is communicated to both parties with reminders sent to the consumer prior to the agreed meeting .
If the customer does not require the second appointment then Leads 2 Trade will cancel it and inform the installer , and because they have not sat down with the consumer and pitched the lead , they will not have to pay for it .
“ Instead of buying a sales lead our members are buying a confirmed , pre-arranged appointment and as it only goes to a maximum of two installers they have a higher probability of getting the sale ,” said Andy .
“ With more consumers wanting windows , doors , conservatories , and replacement conservatory roofs , now is the time for installers to take advantage of the huge volume of leads . And with our premium no pitch , no fee service , the quality of the lead is guaranteed .”
www . leads2trade . co . uk

NEW ONLINE MARKETPLACE IS AIMED AT INSTALLERS

» RECOGNISING THAT THE BUSINESS support needed by installers and SMEs in the industry is often difficult to reach , ‘ UBoom ’ aims to make such support not only affordable but instantly accessible . Incorporating products and services chosen specifically for the sector , UBoom offers installers an invaluable and vast range of toolkits to help their business boom .
From business management tools , employment contracts , training schemes , marketing , sales , telephone answering services , photography , social media , website audits , feedback programmes , showroom support and much much more , UBoom pulls together the most appropriate and affordable fenestration industry support and presents it all in one ‘ at a glance ’ place . Whether it be creating a virtual showroom or sourcing the right software for selling windows and doors online or getting hold of an easy invoicing system , UBoom has done all the hard work and identified the ideal solutions for installers from a range of tried and trusted suppliers .
UBoom is the latest initiative from Inside the Box Marketing . Director Chris Globe says :
“ Like any other successful enterprise , UBoom is simply solving a problem . Over the years it has become clear when talking to installers and SMEs in the fenestration industry that they have all the same business needs and challenges as large-scale companies . However , so many of the business systems
and support tools in the market are often too expensive and not necessarily appropriate for them . We believe that solutions that are specifically tailored to the sector , hand-picked , affordable and all in one place are something that installers and SMEs will truly benefit from .
“ Similarly , as Inside The Box Marketing approaches ten years in business we have met so many small suppliers over the years with fantastic products which will really benefit the industry ; it felt like the right time to put all the parties in this landscape together and so we have created UBoom .
“ For network managers we can create their own UBoom marketplaces tailored to the needs of their own members . In addition , I can see a time when the systems houses also recognise UBoom as a means of providing extra support to their fabricator / installer customers , particularly with reference to the sales and marketing products it offers .”
www . uboom . co . uk
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