Clearview 230 - January 2021 | Page 10

INDUSTRYNEWS

UPDATED CONSUMER BROCHURES FOR EVERY RESIDENCE

» THE CONSUMER BROCHURES FOR THE RESIDENCE Collection , which includes R2 , R7 , R9 and RD ( Residence Doors ), have all been recently updated with their renowned style , content and vision . This helps make them the standout retail publications in the window and door sector .
As one of the most highly regarded brands in the industry from a marketing perspective , sumptuous and detailed new photography feature throughout the new brochures , helping to inspire style savvy consumers with a better window and door proposition .
As much as R9 has defined the true timber casement alternative , R2 is now starting to inspire consumers and specifiers looking for the ultimate contemporary window and one that boasts bold and square architectural lines throughout . These are featured in the new 28-page brochure , along with new case studies and a wide range of unique finishes , including several dual-colour options .
The commercial success of R7 has been significant over the last 18 months , given the fact that it ’ s a window and door platform of 75mm and aimed at the middle market , yet sharing the same architectural lines from the outside as R2 and R9 . The 24-page brochure is intended to inspire the masses , where the product philosophy and design options are explained with unique photography throughout .
R9 needs no introduction , but the 36-page brochure is designed with the consumer , building specifier and even local authority planner in mind , with Conservation Area details contained within and the design criteria for the ultimate true timber alternative platform carefully presented . Throughout all three brochures are details on RD , the Residence Doors brand , which now benefits from a dedicated 16-page brochure of exceptional engineered residential , open-in and open-out double doors .
Sarah Hitchings , sales and marketing director for The Residence Collection enthused : “ We ’ ve always been proud of our consumer-facing marketing and the latest incarnations of our brochures continue to inspire homeowners across the UK . Powerful and persuasive marketing has not only helped build our business , but those of our manufacturing and installation partners over the years and we ’ re now investing in the brand more than ever before .”
www . residencecollection . co . uk www . residencecollectiontrade . co . uk

FENSA LOOKS FORWARD TO CELEBRATING 2020 INSTALLATION OF THE YEAR

» FENSA IS PROUD TO ANNOUNCE that it will be celebrating the 2020 FENSA Installation of the Year in conjunction with the new , virtual GGP Magazine 2020 Installer of the Year awards , scheduled for 18 March , 2021 . The 2020 FENSA Installation of the Year Award is open to all FENSA Approved Installers . Every installation this year that has received a 5-star rating from both the homeowner and local FENSA assessor , will be automatically entered into the shortlist for the main award , which will be presented as part of the virtual ceremony .
Chris Beedel , FENSA ’ s Director of Membership , commented : “ This year has arguably been the most challenging time the industry has ever experienced . But despite all this , FENSA Approved Installers across the country have met these challenges head on , in many instances embracing new and innovative working practices to ensure the high levels of professionalism associated with the FENSA brand have been maintained throughout . The
Covid-19 pandemic has meant that all largescale live events , including industry awards , have been cancelled or postponed this year , so we are delighted to be able to recognise the incredible efforts of our Approved Installers .”
In addition to the 2020 FENSA Installation of the Year Award , FENSA is also encouraging its Approved Installers to enter the GGP Magazine Installer Awards , which feature a total of nine categories catering for exceptional residential and commercial projects , as well as outstanding individuals , support programmes and technical innovations .
“ This year , with all the additional challenges that have been encountered through the on-going Covid crisis , the GGP Magazine 2020 Installer Awards will be a fantastic way of recognising the talent in this industry ,” concluded Chris . I would encourage all FENSA Approved Installers to enter , to order to demonstrate their skills and to have the opportunity to prove they are the best of the best .”
The categories are as follows :
• Best Installation – Residential – Up to £ 20k
• Best Installation – Residential – Over £ 20k
• Best Installation – Commercial
• Best Conservatory or Orangery Installation up to £ 35k
• Best Conservatory or Orangery Installation over £ 35k
• Outstanding Achievement
• Rising Star
• Best Installer Support Programme or Service Initiative
• Best Technical Innovation
www . ggpinstallerawards . com
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