Software & I.T. Solutions
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A HUB OF SUPPORT
» EPWIN WINDOW SYSTEMS’
marketing portal, Brand Hub
360, offers a comprehensive range
of marketing assets to support its
growing customer base. The range
of marketing tools has recently been
extended to help further support
fabricators and installers and now
includes a new range of corporate
clothing, product posters and
window vinyls.
Gerald Allen, Marketing
Manager of Epwin Window
Systems explains: “Our customers
are busy people, and our Brand
Hub 360 was designed to help
them save time and gives them
direct access to all the various
marketing assets they may need.
The Brand Hub 360 has always
been popular, but we’ve definitely
seen an increase in customer
traffic over the last few months
as customers look to increase
their marketing exposure at this
significant time.”
Practical tools come in the
form of extensive branded
literature suites that are
suitable for trade, retail and
commercial markets. There is a
comprehensive range of point of
sale materials, promotional items,
stationery, merchandise and an
extensive collection of assets that
can be edited and tailored to
individual customers’ branding;
both online and offline.
www.epwinwindowsystems.co.uk
NEW APP DESIGNED TO SOLVE INSTALLER ISSUES
» A NEW APP HAS BEEN LAUNCHED
in order to solve specific challenges that local
contractors and installers face on a day-to-day
basis.
Dakea, the leading manufacturer of highquality,
affordable roof windows that are built
for the trade, designed its PRO.App based on
feedback from tradespeople that they needed
digital solutions which would enable them to
work more efficiently.
To help achieve this, the Dakea PRO.
app loyalty program provides roof window
installers with added value during their
working day thanks to the fact that they can
easily register for a 20-year warranty and can
redeem points for special rewards.
Installers will receive the above benefits
simply by scanning the QR code found
on Dakea roof windows while they work,
significantly reducing the red tape and hassle
usually associated with applying for a longterm
guarantee.
In addition, by building up credits simply
by doing their job, installers can make their
work go further, as users can exchange points
to receive workwear, kit and marketing
materials in addition to e-vouchers, hampers
and electric goods.
www.tradematters.co.uk
Surge in demand as installers quote £26m in June
» PROOF THERE’S REAL APPETITE
from homeowners to spend money on
windows and doors is plain to see in the latest
activity statistics from TommyTrinder.com
Ltd. The value of quotes prepared by installers
on its Framepoint® sales app has doubled
month-on-month through lockdown, topping
£26 million in June alone.
“Is it business as usual? No.” says Chris
Brunsdon, CEO of Tommy Trinder. “But it’s
business. We’re adding 30-40 new installation
companies every month, and now have over
500 individual users.”
“During lockdown Framepoint® allowed
us to embrace remote selling and keep
building our pipeline,” explains Mark Ramsey,
Managing Director of Kent-based installer
Kestrel Home Improvements, who subscribed
to the app at the beginning of March. “We
sold 12 jobs over lockdown and 30 since, all
using Framepoint®. We’re booked until mid-
September and orders keep coming in. There
will always be customers who prefer face-toface
interaction, but we plan to continue with
remote selling in the long-term. We get more
quotes done - and many customers prefer
it.”
www.tommytrinder.com
52 » SEP 2020 » CLEARVIEW-UK.COM