CIVITTA Annual Review 2018 | Page 35

INNOVATION PROGRAMME DEVELOPMENT CIVITTA team: Lithuania, Latvia EB bank was looking to establish itself as an innovation leader in the market by addressing different target groups. One of them, SMEs, were seen experiencing business stagnation and the bank wanted CIVITTA to help foster their growth through new innovative business models. CIVITTA has developed and implemented the entire concept of the SEB Growth Program. The goal of the program was to help SMEs grow not by expansion, but by innovation (helping them develop new products or services that would enable exponential growth). All activities were led by local and international experts, who cover various topics, such as value proposition, UX, digital marketing, automation, financial management and other. Result in numbers: • • • • • • 2 companies already commercializing their innovations 240+ applications received 46 selected companies 360+ hours of mentoring 200+ hours spent during the workshops 500+ participants 23