region’s highest market share during the forecast period. For instance, in June 2017, Entrust
Datacard launched IntelliTrust authentication services, which help organizations to rapidly
secure access to cloud, mobile, and legacy applications by using a unified authentication
platform.
Furthermore, Asia Pacific Out-of-Band authentication market is gaining traction as the number
of smart devices and BYOD trend is increasing in developed and emerging economies such as,
India, China, and Japan. SMEs as well as large-scale organizations in the Asia Pacific region have
become more aware of the increasing identity theft and frauds and have started adopting OOBA
solutions and services to combat them. For instance, in March 2019, Financial Software and
Systems (FSS), a global digital payment and financial technology company, launched FSS
Secure3D, its new-generation adaptive authentication solution, which is based on the ‘EMVCo
3DS 2.0 protocol’ to bolster online transaction security.
Key Players in the Global Out-of-Band Authentication Market
Key players operating in the global Out-of-Band authentication market include Broadcom,
Entrust Datacard Corporation, Deepnet Security, Early Warning Services, LLC, Gemalto NV,
SecurEnvoy Ltd, StrikeForce Technologies, Inc., TeleSign, Symantec Corporation, OneSpan Inc.,
DynaPass Inc., and Duo among others.
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