Chiiz Volume 7 : Fashion Photography | Page 71

The Backstage Brilliance Ishaan Nair Ishaan Nair, filmmaker and photographer, has been working since his education in direction and cinematography from New York. In his search for himself, he discovered an innate talent for photography. Without any formal training he has shot covers and editorials for Harper’s Bazaar, L’Officiel, Marie Claire. His skills have led him to photograph some of the best-known faces of the thriving Indian film industry. With a stronghold in fashion, he has shot advertising campaigns, films and shows for the most celebrated designers. ‘Kaash’, a film written and directed by him marks his directorial debut. After having it’s world premier at Tokyo International film festival, it is now slated to release this year. More recently he has directed commercials for Dove, Puma, Lakme, Taj Palaces, Apple Music, Jaipur Jewels and more. Website: ishaannair.net B right lights, ravishing dresses, enchanting smiles of beautiful models and hardworking stylists. Fashion show, a place where the level of talent is quite high and is a place where beauty is showcased with pride. Fashion designers participate and their work is enhanced by charming models. But have you ever seen the backstage of a fashion show? Well, one will think that models just stand in line and wait till their turn comes to perform, but is that so? There is an army of people working in full potential to showcase their talent to the fans and guests. A backstage of a fashion show is a place where final decisions are taken models are munching and stylists are making changes. The fun part is, stylists are never satisfied with their setup, and they make last-minute adjustments and work under a lot of pressure to make the show a success. It is an organised madness where makeup artists are running behind the models and they even get their dresses ready seconds before their ramp-walk. The stylists face a lot of issues, sometimes the models get late due to traffic or because of their last show somewhere. They come running with makeup and it becomes challenging for the makeup artists to work at the last minute. But when all these challenges are overcome, the fashion show becomes successful. Well, fashion show is one thing and fashion week is something far more hectic with so many things to be taken care of. All the models are getting ready at the last minute makes it difficult deciding who will be walking first. There are times when the models go to other shows making the designers call their backups. The models get limited time for their walk and the time spent returning, changing and walking again. Ramp walk is also one thing that enhances the designer’s outfits. Models, managers, stylists, makeup artists and fashion elites make a fashion show successful but most of the hefty work is done backstage. Backstage is one place where there is no time to relax or even take a break. It is a place where fun can’t be missed. There are a lot of photographers too who get the best shots right before the models walk. The look on their faces some scared, some thrilled and some of them are just in a hurry to finish the work. The best part is that you will also find fans, a lot of them just to have a glimpse of their favourite artists. The fans also play a vital role in the fashion business because they are the ones who take their work to another level by buying the outfits the designers showcase in the fashion shows all around the world. Ankit Tyagi [email protected] Ankit, a journalism student, with intense love towards photography. He writes for a digital marketing company and believes in the power of words. The dream is to explore and find different perceptions in life. He likes watching classic movies and follows Alfred Hitchcock. Facelift Stage Canon EOS 5D Mark II 50mm F/7.1 1/160s ISO160 Vol 7 71