Chichester Yacht Club Magazine December 2017 | Page 10

Looking ahead: Club strategy for 2017-2019
At the October AGM, General Committee
member Philip Brown presented the four
themes for the long-term strategy and
development of the club.
He said that CYC wants to be recognised as a
leading sailing club both locally and
throughout the Solent. It aims to consolidate
its position as a club for all sailing and boating
enthusiasts, however diverse their interests,
where learning, racing and cruising are to the
fore, all underpinned by a full social
programme and delivering maximum value for
membership. It will continue to offer an
introduction to sailing and a means of
developing skills and experience while
providing a safe and welcoming environment.
The club is for experts and novices of all ages,
for boat owners and crews and for active
sailors and those who just like to be around
boats and the sea.
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The club has four strategy themes:
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The Membership committee is
chaired by the Commodore.
► The annual Targets are 900,
1,000 and 1,100 with a
retention rate of 92% to be
achieved by:
► Introducing new
membership sub-categories;
► Improving our “Front Door” –
website, open days, office
reception;
► Evaluating the feasibility of a
Juniors’ Section, developing
a Seniors’ Group;
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Positioning subscription rate below
harbour average;
Maintaining an active social programme
for all.
The target for the end of 2019 is: formal
training - 1,500 participation days per
annum and informal, 1,000 participants;
Training is a core task of the Club and a
support to increased recruitment;
There is a recognised training lead role
at GC level;
Increase current activity and introduce
more formal and informal skills training;
Explore partnerships with marinas and
training schools;
Explore more training and education,
both on- and off-water, on an all-section
basis.