Chemical Research Report Ski-Gear-and-Equipment-Market | Page 2

Among distribution channels, the supermarket segment held a significant share in the global ski
gear & equipment market in 2016. The supermarket distribution channel is expected to grow,
owing to various discount offered by these channels. For instance, in November 2016, Aldi,
high street supermarket, launched discounted ski gear lessons and range of ski gear &
equipment at the CairGorm mountain and became first supermarket to offer ski gear lessons.
Asia Pacific holds the fastest-growing market for ski gear & equipment owing to increasing
government initiatives to encourage ski participation. For instance, in August 2017, skiing
initiative “Get Into Snow Sports (GISS)” was launched in China as a part of Winter Olympics
build-up by International Ski Federation (FIS) Academy to promote and develop the sport
globally and to create new ski culture in China.
North America is expected to hold the dominant market for ski gear & equipment and
accounted for a market share of 25.9% in 2017. This growth is primarily driven by increasing
skier visits in the region. According to the Destination British Columbia, North America
combined with South America, both regions accounted for 22% of skier visits and in the U.S.,
57 million skier visits are recorded annually, accounted for 15% of the global total during 2011-
2012.
Furthermore, various players are focused on launching new products to expand their product
portfolio, which in turn propelling the growth of ski gear & equipment market. For instance, in
March 2018, Backcountry, online retail company, launched gearhead certified product that
includes Backcountry touring collection which is a set of products specific to split boarding and
ski touring.
The ski gear & equipment market was valued at US$ 1,199.9 million in 2017 and is expected to
expand at a CAGR of 2.9%, in terms of revenue over the forecast period (2018 – 2025).
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Report includes chapters which deeply display the following deliverable about industry:
• Ski Gear & Equipment Market Research Objective and Assumption